autone
Autone sells AI-powered inventory management software to retail brands, helping them optimize product placement and reduce stock issues. The London-based company has raised $21M in Series A funding and employs 81 people.
The growth story
autone grew from 24 to 81 employees between 2023 and 2026, raising $21M along the way, most recently a Series A in October 2024.
About
Autone's platform uses AI to forecast demand and manage inventory across the full retail cycle, from initial buying to reorders. It aims to reduce stock-outs and overstock while providing insights to merchandising teams. The software integrates quickly and explains its recommendations to build user trust.
The company has grown rapidly since its 2021 founding, reaching 81 employees. Its $21M Series A round in October 2024 was backed by notable investors including General Catalyst and 2100 Ventures.
Founders and leadership
Autone's largest team is Customer Success and Support, with 11 employees. The company was founded by retail and technology veterans with experience at Alexander McQueen and other brands.
The autone org chart
Adil Bouhdadi (Co-Founder & CEO) leads 29 mapped leaders with 4 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 15 (+7% YoY), Customer Success and Support 12 (+20% YoY), Entrepreneurship 8 (+14% YoY), Sales 8 (-33% YoY), Business Development 8 (0% YoY), Operations 7 (-30% YoY).
Talent flow
Autone draws talent from companies like Insider One and Alexander McQueen, with 5 hires from each. Alumni have gone on to roles at VirtualBrain and other startups. Employees typically stay for about 1 year.
Most common previous employers of autone staff: Insider One (5), Alexander McQueen (5), Meero (3), Contentsquare (3), Zencargo (3), Cazoo (3). Former autone employees most often moved to VirtualBrain (3), IRL Experiences (1), Plastic Bank (1), Luminance (1), B2B3 | The seed to Series A marketing agency for B2B tech startups (1), EZ Lab | Digital Product Passport (1).
Alumni worth knowing
The autone mafia
Autone alumni have founded 6 companies, including VirtualBrain (23 employees) and Avyn (6 employees).
6Kata Nyitrai, was Advisor until 2023Cameron Helsby, was Backend Software Engineer until 2026Othmane L., was Growth Manager until 2025Katie Morley, was Fractional Brand & Content Marketing Director until 2025Hugo Dessi, was Head of Demand Generation until 2025Sakky B., was Head of Product Design until 2025Web traffic
Traffic mix: 0% direct, 0% search, 0% social, 0% paid.
What this company is made of
Most common skills at autone: Microsoft Excel (26), Microsoft Office (26), Project Management (25), Management (25), Python (Programming Language) (21), Communication (20), Teamwork (19), Sales (17).
Where the team actually sits
autone people are concentrated in England, United Kingdom (17), Île-de-France, France (8), United Kingdom (6), France (5). 3 offices on record.
Search footprint
autone attracts about 137 organic search visits a month, traffic worth roughly $0K a month if bought through ads. It gained 2 ranking keywords and lost 1 in the last period.
What employees say
- Compensation
- 4.00 / 5
- Career opportunities
- 4.00 / 5
- Senior management
- 1.00 / 5
- Work-life balance
- 1.00 / 5
Frequently asked
autone has 81 employees as of September 2026.
autone has raised $21M in total, most recently a Series A round in October 2024.
autone was founded in 2021 by Adil Bouhdadi, Harry Glucksmann Cheslaw.
Adil Bouhdadi (Co-Founder & CEO) sits at the top of autone's reporting structure, with 4 direct reports.
The most common previous employers of current autone staff are Insider One (5 people), Alexander McQueen (5 people), Meero (3 people).
Former autone employees most often move to VirtualBrain (3), IRL Experiences (1), Plastic Bank (1).
At least 6 companies have a founder who previously worked at autone, including VirtualBrain, Avyn, Cook Pilot.
autone attracts about 137 organic search visits a month, worth roughly $0K a month in equivalent ad spend.
The most common skills among autone staff are Microsoft Excel, Microsoft Office, Project Management, Management, Python (Programming Language).
autone staff are concentrated in England, United Kingdom (17), Île-de-France, France (8), United Kingdom (6).
autone has about 15 people in Engineering, up 7% over the past year, as of September 2026.
autone has about 12 people in Customer Success and Support, up 20% over the past year, as of September 2026.
Computed from 56 current and 45 former autone profiles, as of September 2026. Source: Crustdata.
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