Birdeye
Birdeye sells marketing automation software for multi-location businesses, used by over 200,000 companies. It has raised $93M, including a Series C in 2022 with backers like Marc Benioff and Block.
The growth story
Birdeye grew from 861 to 1,445 employees between 2022 and 2026, raising $93M along the way, most recently a Series C in March 2022.
About
Birdeye provides tools for managing online reputation, customer engagement, and competitive analysis across multiple locations. Its AI-driven platform aims to increase foot traffic and sales while cutting marketing costs for chains and franchises.
The company has 1,445 employees, with significant hiring from competitors like Cvent and Reputation. Its $93M funding includes investments from Accel-KKR and Salesforce's Marc Benioff, though headcount growth rates are not disclosed.
Founders and leadership
Sales is the largest department with 169 employees. Leadership includes investors like Ellen Levy and Kevin Weil, suggesting strong Silicon Valley connections.
The Birdeye org chart
Naveen Gupta (Co-founder CEO) leads 60 mapped leaders with 8 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 358 (-6% YoY), Sales 306 (-11% YoY), Customer Success and Support 132 (+5% YoY), Information Technology 121 (-11% YoY), Marketing 81 (+33% YoY), Business Development 76 (+15% YoY).
Talent flow
Birdeye recruits heavily from Cvent (29 hires) and Indian IT firms like Tata Consultancy Services (19). Alumni frequently move to Adobe (13) and Salesforce (11). Median tenure is 2 years, typical for SaaS companies.
Most common previous employers of Birdeye staff: Cvent (29), Tata Consultancy Services (19), Reputation (19), Freshworks (15), Yext (14), Snapdeal (14). Former Birdeye employees most often moved to Adobe (13), Salesforce (11), Cvent (6), Walmart Global Tech India (5), Uber (5), Gartner (5).
Alumni worth knowing
The Birdeye mafia
24 alumni founded companies, including Enboarder (93 staff) and Oppify (85 staff), showing entrepreneurial spillover from Birdeye's workforce.
24Daniel Finnigan, was Strategy and Go-to-Market Advisor until 2021Cole Smith, was Sr. Channel Account Executive until 2023Taran Nandha, was Vice President Marketing until 2019Vinayak Gupta, was Product Lead until 2023Christian Stewart, was Board Observer until 2025Kumar Gandherve, was Manager, Partner Success until 2022
Manish Behera, was Senior Content Writer until 2021
Paul Novielli, was Sales Director until 2023
Adrian Alexander, was Account Executive until 2024
Dave DeMink, was VP Sales until 2018
Elisha Covey, was Director of Sales until 2016
Larson Stair, was Sr Account Executive - Major Accounts until 2019
Shaista B., was Product Marketing Manager until 2024
Chris Williams, was Sales manager until 2020
Brian M., was Mid-market Sales until 2018
Josh Rotenberg, was Channel Partnerships until 2024
Sabesh Kadirvel, was Growth - Channel (US) until 2025
Karan Kamath, was Sr. SDR until 2024
Roy Lantang, was Mid Market Account Executive until 2021
Nick Masch, was Project Manager - Integration Development until 2019
Ian Wong, was Head Of Paid Media until 2022
Ryan Hamstengel, was Business Development Representative until 2022Hiring now
Web traffic
Traffic mix: 31% direct, 42% search, 2% social, 4% paid.
What this company is made of
Most common skills at Birdeye: Leadership (345), Communication (320), Customer Service (292), Sales (287), Microsoft Office (272), Management (269), Customer Relationship Management (CRM) (258), Microsoft Excel (258).
Where the team actually sits
Birdeye people are concentrated in Haryana, India (104), Delhi, India (80), Karnataka, India (31), Uttar Pradesh, India (30). 5 offices on record.
Search footprint
Birdeye attracts about 1,643,000 organic search visits a month, traffic worth roughly $24M a month if bought through ads. It gained 1,466,731 ranking keywords and lost 777,608 in the last period.
What employees say
- Compensation
- 3.90 / 5
- Career opportunities
- 3.80 / 5
- Senior management
- 3.70 / 5
- Work-life balance
- 3.80 / 5
Frequently asked
Birdeye has 1,445 employees as of September 2026.
Birdeye has raised $93M in total, most recently a Series C round in March 2022.
Birdeye was founded in 2012 by Naveen Gupta, Neeraj Gupta, Tony V..
Naveen Gupta (Co-founder CEO) sits at the top of Birdeye's reporting structure, with 8 direct reports.
The most common previous employers of current Birdeye staff are Cvent (29 people), Tata Consultancy Services (19 people), Reputation (19 people).
Former Birdeye employees most often move to Adobe (13), Salesforce (11), Cvent (6).
At least 24 companies have a founder who previously worked at Birdeye, including Enboarder, Oppify, DiGGrowth.
Birdeye attracts about 1,643,000 organic search visits a month, worth roughly $24M a month in equivalent ad spend.
The most common skills among Birdeye staff are Leadership, Communication, Customer Service, Sales, Microsoft Office.
Birdeye staff are concentrated in Haryana, India (104), Delhi, India (80), Karnataka, India (31).
Birdeye has about 358 people in Engineering, down 6% over the past year, as of September 2026.
Birdeye has about 306 people in Sales, down 11% over the past year, as of September 2026.
Computed from 593 current and 864 former Birdeye profiles, as of September 2026. Source: Crustdata.
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