Caribou Financial, Inc.

Financial ServicesDenver, Colorado, United StatesFounded 2016310 employees$189M raised

Caribou Financial is a car loan refinancing platform that connects borrowers with local lenders to lower monthly payments. The company has raised $189M, including a Series C in May 2022, and employs 310 people.

-80%
Open roles are down 80% year over year, at 1 today.
9
9 companies were started by ex-Caribou Financial, Inc. people.
+26%
Customer Success and Support is Caribou Financial, Inc.'s fastest-growing team over the past year, now 24 people.
Employees
310
Total raised
$189M
Last: Series C
Open roles
1
-80% vs last year
Site visitors
206K
per month
Alumni founders
9
companies started

The growth story

Caribou Financial, Inc. headcount and funding310 people today
3103102023202420252026
Data by CrustdataCrustdata

Caribou Financial, Inc. grew from 279 to 310 employees between 2023 and 2026, raising $189M along the way, most recently a Series C in May 2022.

About

Caribou helps car owners refinance their auto loans through partnerships with local lenders. The platform targets borrowers who may be overpaying on their current loans but lack the knowledge or tools to find better rates.

The company has scaled rapidly since its 2016 founding, reaching 310 employees. Its $189M in funding includes a Series C round led by Accomplice and other investors in 2022, suggesting strong investor confidence in its growth trajectory.

Founders and leadership

Engineering is Caribou's largest function, accounting for 29 employees. The company has a relatively flat structure, with a median tenure of just one year across its workforce.

The Caribou Financial, Inc. org chart

Eric Stradley (President) leads 57 mapped leaders with 11 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
FFinance
93+16%
SSales
36+13%
EEngineering
32+10%
OOperations
300%
CCustomer Success and Support
24+26%
BBusiness Development
15-6%
IInformation Technology
13+44%
PProduct Management
11+83%
RResearch
9+13%
Data by CrustdataCrustdata

Headcount by function: Finance 93 (+16% YoY), Sales 36 (+13% YoY), Engineering 32 (+10% YoY), Operations 30 (0% YoY), Customer Success and Support 24 (+26% YoY), Business Development 15 (-6% YoY).

Talent flow

Caribou recruits heavily from the auto finance sector, with iLending, Capital One, and AUTOPAY being top talent sources. Its alumni often move to other fintech companies like The Savings and Auto Approve, or tech giants like Amazon and Uber.

Where Caribou Financial, Inc. people come from, and where they go157 current + 273 former profiles
10 people: iLending → Caribou Financial, Inc.6 people: Capital One → Caribou Financial, Inc.5 people: Groupon → Caribou Financial, Inc.5 people: AUTOPAY → Caribou Financial, Inc.4 people: Amazon → Caribou Financial, Inc.4 people: Grubhub → Caribou Financial, Inc.4 people: RefiJet → Caribou Financial, Inc.4 people: Wells Fargo → Caribou Financial, Inc.4 people: Caribou Financial, Inc. → The Savings4 people: Caribou Financial, Inc. → Auto Approve4 people: Caribou Financial, Inc. → One Call3 people: Caribou Financial, Inc. → Rivian3 people: Caribou Financial, Inc. → Uber3 people: Caribou Financial, Inc. → Amazon3 people: Caribou Financial, Inc. → Marriott International2 people: Caribou Financial, Inc. → CHG HealthcareCaribou Financial, Inc.310 peopleCAME FROMWENT TOiLending10 peopleCapital One6 peopleGroupon5 peopleAUTOPAY5 peopleAmazon4 peopleGrubhub4 peopleRefiJet4 peopleWells Fargo4 peopleThe Savings4 peopleAuto Approve4 peopleOne Call4 peopleRivian3 peopleUber3 peopleAmazon3 peopleMarriott Internatio…3 peopleCHG Healthcare2 people
Data by CrustdataCrustdata

Most common previous employers of Caribou Financial, Inc. staff: iLending (10), Capital One (6), Groupon (5), AUTOPAY (5), Amazon (4), Grubhub (4). Former Caribou Financial, Inc. employees most often moved to The Savings (4), Auto Approve (4), One Call (4), Rivian (3), Uber (3), Amazon (3).

Alumni worth knowing

The Caribou Financial, Inc. mafia

Caribou alumni have founded nine companies, including Ironhorse Funding, which has grown to 44 employees, and LF Partners, which employs 18 people.

Jon KrumdickThomas KingKevin BennettNick Madrid, CFACarlos CaroJason Fromm9
founders left Caribou Financial, Inc. and started 9 companies, employing 84 people between them

44 employees
Jon Krumdick, was VP - Lender Development and Operations until 2019
18 employees
Thomas King, was Strategy and Business Development until 2018
10 employees
Kevin Bennett, was Member Board of Directors until 2024
5 employees
Nick Madrid, CFA, was Chief of Staff to CTO until 2024
Carlos Caro, was SVP, Customer Acquisition until 2024
Jason Fromm, was GM and VP, Insurance until 2023
Billy P, was Director, Corporate IT until 2022
Michael C., was Insurance Enablement Manager until 2023
L
Lucid Notes
 
Illia Chaban, was Software Engineer until 2022

Web traffic

caribou.com monthly visitors+47% month over month
79,216142,610206,004206,00420252026
Data by CrustdataCrustdata

Traffic mix: 33% direct, 44% search, 1% social, 0% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
CCustomer Service
109
CCommunication
84
MMicrosoft Office
80
LLeadership
80
MManagement
70
MMicrosoft Excel
65
SSales
65
TTime Management
51
PProblem Solving
50
CCustomer Relationship Management (CRM)
50
Data by CrustdataCrustdata

Most common skills at Caribou Financial, Inc.: Customer Service (109), Communication (84), Microsoft Office (80), Leadership (80), Management (70), Microsoft Excel (65), Sales (65), Time Management (51).

Where the team actually sits

Headcount by regionHQ: Denver, Colorado, United States
CColorado, United States
35
DDenver Metropolitan Area
12
VVirginia, United States
9
UUnited States
9
TTexas, United States
8
IIllinois, United States
7
CCalifornia, United States
7
MMaryland, United States
6
Data by CrustdataCrustdata

Caribou Financial, Inc. people are concentrated in Colorado, United States (35), Denver Metropolitan Area (12), Virginia, United States (9), United States (9).

Search footprint

Organic clicks
2,278
per month
Traffic worth
$40K
if bought as ads
Ranking keywords
3,536
Ads budget
$159K
per month

Caribou Financial, Inc. attracts about 2,278 organic search visits a month, traffic worth roughly $40K a month if bought through ads. It gained 881 ranking keywords and lost 569 in the last period.

What employees say

Compensation
3.80 / 5
Career opportunities
3.90 / 5
Senior management
3.80 / 5
Work-life balance
3.80 / 5

Frequently asked

How many employees does Caribou Financial, Inc. have?

Caribou Financial, Inc. has 310 employees as of September 2026.

How much has Caribou Financial, Inc. raised?

Caribou Financial, Inc. has raised $189M in total, most recently a Series C round in May 2022.

Who is the CEO of Caribou Financial, Inc.?

Eric Stradley (President) sits at the top of Caribou Financial, Inc.'s reporting structure, with 11 direct reports.

Where does Caribou Financial, Inc. hire from?

The most common previous employers of current Caribou Financial, Inc. staff are iLending (10 people), Capital One (6 people), Groupon (5 people).

Where do Caribou Financial, Inc. employees go after leaving?

Former Caribou Financial, Inc. employees most often move to The Savings (4), Auto Approve (4), One Call (4).

What companies were founded by ex-Caribou Financial, Inc. employees?

At least 9 companies have a founder who previously worked at Caribou Financial, Inc., including Ironhorse Funding, LF Partners, Further.

How much traffic does Caribou Financial, Inc. get from search?

Caribou Financial, Inc. attracts about 2,278 organic search visits a month, worth roughly $40K a month in equivalent ad spend.

What skills do people at Caribou Financial, Inc. have?

The most common skills among Caribou Financial, Inc. staff are Customer Service, Communication, Microsoft Office, Leadership, Management.

Where is Caribou Financial, Inc.'s team located?

Caribou Financial, Inc. staff are concentrated in Colorado, United States (35), Denver Metropolitan Area (12), Virginia, United States (9).

How big is Caribou Financial, Inc.'s finance team?

Caribou Financial, Inc. has about 93 people in Finance, up 16% over the past year, as of September 2026.

How big is Caribou Financial, Inc.'s sales team?

Caribou Financial, Inc. has about 36 people in Sales, up 13% over the past year, as of September 2026.

Computed from 157 current and 273 former Caribou Financial, Inc. profiles, as of September 2026. Source: Crustdata.

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