Creative Force
Creative Force sells software that helps online retailers manage photo and video production workflows. The Boston-based company raised $18M in Series A funding in October 2023 and employs 161 people.
The growth story
Creative Force grew from 52 to 161 employees between 2021 and 2026, raising $18M along the way, most recently a Series A in October 2023.
About
Creative Force makes a platform that coordinates the creation of product photos and videos for e-commerce companies. It connects with tools like Photoshop and Premiere to track assets and automate repetitive tasks in content production pipelines.
The company has grown to 161 employees since its 2019 founding. Its $18M Series A round in 2023 included investors like Hearst Ventures and Vaekstfonden, signaling confidence in its ability to scale.
Founders and leadership
Engineering is Creative Force's largest function, with 32 employees. The company has a median tenure of 3 years, suggesting stable leadership and team retention.
The Creative Force org chart
Thomas Kragelund (CEO & Co-Founder) leads 57 mapped leaders with 6 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 51 (+16% YoY), Customer Success and Support 15 (+67% YoY), Sales 14 (+40% YoY), Marketing 14 (+40% YoY), Business Development 11 (0% YoY), Arts and Design 9 (+50% YoY).
Talent flow
Creative Force recruits heavily from Pixelz, Drip, and FPT Software. Many employees studied at Hanoi University of Science and Technology, reflecting a strong Vietnamese engineering presence.
Most common previous employers of Creative Force staff: Pixelz (16), Drip (8), FPT Software (7), Sleeknote (5), ShotFlow (acquired by Creative Force) (5), Contractbook (3). Former Creative Force employees most often moved to Pixelz (2), EB Foundation (1), Navigos Search (1), AIUTA (1), Impero - Compliance. Simplified. (1), Martinussen GTM & Revenue Advisory (1).
Alumni worth knowing
The Creative Force mafia
Five Creative Force alumni have founded companies, including Perfin Technology JSC and Good Stories Only. These startups collectively employ 11 people.
5Tran Kim Toan, was Software Engineer until 2021Shanna Chamorro (Ferris), was Principal Product Manager until 2025Stephanie J., was Regional Sales Director, North America until 2023Viviana Malva, was Head of Customer Support until 2025Jeff Jones, was Vice President of Sales until 2025Web traffic
Traffic mix: 82% direct, 11% search, 4% social, 0% paid.
What this company is made of
Most common skills at Creative Force: Project Management (41), Communication (32), Leadership (31), Customer Service (28), Microsoft Office (27), Management (25), Marketing (25), Social Media (24).
Where the team actually sits
Creative Force people are concentrated in Hanoi Capital Region (20), Central Denmark Region, Denmark (19), Hanoi, Vietnam (17), Vietnam (10). 2 offices on record.
Search footprint
Creative Force attracts about 1,239 organic search visits a month, traffic worth roughly $33K a month if bought through ads. It gained 450 ranking keywords and lost 311 in the last period.
Frequently asked
Creative Force has 161 employees as of September 2026.
Creative Force has raised $18M in total, most recently a Series A round in October 2023.
Creative Force was founded in 2019 by Thomas Kragelund, Tejs Rasmussen.
Thomas Kragelund (CEO & Co-Founder) sits at the top of Creative Force's reporting structure, with 6 direct reports.
The most common previous employers of current Creative Force staff are Pixelz (16 people), Drip (8 people), FPT Software (7 people).
Former Creative Force employees most often move to Pixelz (2), EB Foundation (1), Navigos Search (1).
At least 5 companies have a founder who previously worked at Creative Force, including Perfin Technology JSC, Good Stories Only, PulseDNA Federated AI.
Creative Force attracts about 1,239 organic search visits a month, worth roughly $33K a month in equivalent ad spend.
The most common skills among Creative Force staff are Project Management, Communication, Leadership, Customer Service, Microsoft Office.
Creative Force staff are concentrated in Hanoi Capital Region (20), Central Denmark Region, Denmark (19), Hanoi, Vietnam (17).
Creative Force has about 51 people in Engineering, up 16% over the past year, as of September 2026.
Creative Force has about 15 people in Customer Success and Support, up 67% over the past year, as of September 2026.
Computed from 115 current and 78 former Creative Force profiles, as of September 2026. Source: Crustdata.
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