Data Zoo

IT Services and IT ConsultingNorth Sydney, New South Wales, AustraliaFounded 201161 employees$23M raised

Data Zoo provides global identity verification data through a single API, connecting enterprises to over 150 data sources across 40+ countries. The company, founded in 2011 and based in North Sydney, Australia, raised $23M in a Series A round in May 2024 and employs 61 people.

Employees
61
Total raised
$23M
Last: Series A
Site visitors
18K
per month
Alumni founders
7
companies started

The growth story

Data Zoo headcount and funding61 people today
78$23M6120222023202420252026
Data by CrustdataCrustdata

Data Zoo grew from 62 to 61 employees between 2022 and 2026, raising $23M along the way, most recently a Series A in May 2024.

About

Data Zoo offers an API that integrates with enterprise systems to provide identity verification data from over 150 sources worldwide. This service is used by companies to enhance their verification workflows, from onboarding to ongoing monitoring, by accessing consistent and accurate data across multiple markets.

The company recently secured $23M in Series A funding, led by Ellerston Capital, indicating strong investor confidence in its growth potential. With 61 employees, Data Zoo is scaling its operations to meet increasing demand for global identity verification solutions.

Founders and leadership

Engineering is the largest function at Data Zoo, with 9 employees. The company has a median tenure of 3 years, suggesting stable leadership and team retention.

The Data Zoo org chart

Andrew Wilson (Chief Executive Officer) leads 24 mapped leaders with 10 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
EEngineering
14-12%
BBusiness Development
7-12%
IInformation Technology
6+20%
CCustomer Success and Support
50%
FFinance
5-17%
SSales
40%
QQuality Assurance
4-33%
OOperations
30%
PProduct Management
3+50%
Data by CrustdataCrustdata

Headcount by function: Engineering 14 (-12% YoY), Business Development 7 (-12% YoY), Information Technology 6 (+20% YoY), Customer Success and Support 5 (0% YoY), Finance 5 (-17% YoY), Sales 4 (0% YoY).

Talent flow

Data Zoo recruits heavily from companies like Experian, Trulioo, and TransUnion, reflecting a focus on identity verification expertise. Alumni have gone on to roles at Compana, RapidRatings, and Aurizon, among others.

Where Data Zoo people come from, and where they go51 current + 68 former profiles
4 people: Experian → Data Zoo2 people: Trulioo → Data Zoo2 people: Ascender HCM → Data Zoo2 people: TransUnion → Data Zoo2 people: Westpac → Data Zoo2 people: McDonald's → Data Zoo1 people: Innovazy → Data Zoo1 people: Code Frenetics (SMC-Private) → Data Zoo2 people: Data Zoo → Compana2 people: Data Zoo → RapidRatings2 people: Data Zoo → Aurizon1 people: Data Zoo → KYXSTART1 people: Data Zoo → Humans of Australia1 people: Data Zoo → XpertSpot1 people: Data Zoo → Universidade do Algarve1 people: Data Zoo → Kavyos ConsultingData Zoo61 peopleCAME FROMWENT TOExperian4 peopleTrulioo2 peopleAscender HCM2 peopleTransUnion2 peopleWestpac2 peopleMcDonald's2 peopleInnovazy1 peopleCode Frenetics (SMC…1 peopleCompana2 peopleRapidRatings2 peopleAurizon2 peopleKYXSTART1 peopleHumans of Australia1 peopleXpertSpot1 peopleUniversidade do Alg…1 peopleKavyos Consulting1 people
Data by CrustdataCrustdata

Most common previous employers of Data Zoo staff: Experian (4), Trulioo (2), Ascender HCM (2), TransUnion (2), Westpac (2), McDonald's (2). Former Data Zoo employees most often moved to Compana (2), RapidRatings (2), Aurizon (2), KYXSTART (1), Humans of Australia (1), XpertSpot (1).

Alumni worth knowing

The Data Zoo mafia

Data Zoo alumni have founded several companies, including RapidRatings, KYXSTART, and Humans of Australia, showcasing entrepreneurial activity among former employees.

Charlie MinutellaRavi BijlaniSara Singh TakJacob FitzgibbonLiz KochSandra Farquhar7
founders left Data Zoo and started 7 companies, employing 189 people between them

161 employees
Charlie Minutella, was Board Member until 2025
12 employees
Ravi Bijlani, was President - North America until 2024
Sara Singh Tak, was Marketing Specialist until 2022
3 employees
Jacob Fitzgibbon, was Marketing Director until 2024
Liz Koch, was Hubspot Manager until 2024
M
Muumei
 
Hollie H., was Technical Program Manager - Data Partnerships until 2025
T
TrustShyft™
 
Sandra Farquhar, was KYB Product Manager until 2024

Web traffic

datazoo.com monthly visitors+43% month over month
7,47419,25831,04118,256202420252026
Data by CrustdataCrustdata

Traffic mix: 43% direct, 42% search, 3% social, 2% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
MMicrosoft Excel
19
PProject Management
17
MManagement
16
SSQL
16
PProblem Solving
16
JJavaScript
15
LLeadership
15
SStrategy
15
MMicrosoft Office
14
CCustomer Service
14
Data by CrustdataCrustdata

Most common skills at Data Zoo: Microsoft Excel (19), Project Management (17), Management (16), SQL (16), Problem Solving (16), JavaScript (15), Leadership (15), Strategy (15).

Where the team actually sits

Headcount by regionHQ: North Sydney, New South Wales, Australia
NNew South Wales, Australia
11
GGreater Sydney Area
6
AAustralia
4
QQueensland, Australia
4
VVictoria, Australia
4
IIslāmābād, Pakistan
3
GGreater Melbourne Area
2
PPunjab, Pakistan
2
Data by CrustdataCrustdata

Data Zoo people are concentrated in New South Wales, Australia (11), Greater Sydney Area (6), Australia (4), Queensland, Australia (4). 5 offices on record.

Search footprint

Organic clicks
124
per month
Traffic worth
$5K
if bought as ads
Ranking keywords
329

Data Zoo attracts about 124 organic search visits a month, traffic worth roughly $5K a month if bought through ads. It gained 50 ranking keywords and lost 61 in the last period.

What employees say

Compensation
3.10 / 5
Career opportunities
3.30 / 5
Senior management
3.30 / 5
Work-life balance
4.50 / 5

Frequently asked

How many employees does Data Zoo have?

Data Zoo has 61 employees as of September 2026.

How much has Data Zoo raised?

Data Zoo has raised $23M in total, most recently a Series A round in May 2024.

Who is the CEO of Data Zoo?

Andrew Wilson (Chief Executive Officer) sits at the top of Data Zoo's reporting structure, with 10 direct reports.

Where does Data Zoo hire from?

The most common previous employers of current Data Zoo staff are Experian (4 people), Trulioo (2 people), Ascender HCM (2 people).

Where do Data Zoo employees go after leaving?

Former Data Zoo employees most often move to Compana (2), RapidRatings (2), Aurizon (2).

What companies were founded by ex-Data Zoo employees?

At least 7 companies have a founder who previously worked at Data Zoo, including RapidRatings, KYXSTART, Humans of Australia.

How much traffic does Data Zoo get from search?

Data Zoo attracts about 124 organic search visits a month, worth roughly $5K a month in equivalent ad spend.

What skills do people at Data Zoo have?

The most common skills among Data Zoo staff are Microsoft Excel, Project Management, Management, SQL, Problem Solving.

Where is Data Zoo's team located?

Data Zoo staff are concentrated in New South Wales, Australia (11), Greater Sydney Area (6), Australia (4).

How big is Data Zoo's engineering team?

Data Zoo has about 14 people in Engineering, down 12% over the past year, as of September 2026.

How big is Data Zoo's business development team?

Data Zoo has about 7 people in Business Development, down 12% over the past year, as of September 2026.

Computed from 51 current and 68 former Data Zoo profiles, as of September 2026. Source: Crustdata.

Build this for any company

Every number on this page came from the Crustdata API. Point the MCP at a company and get the same org chart, alumni list and talent flow in one prompt.

See it Live in ActionRead the API docs