groundcover

Software DevelopmentTel Aviv-Yafo, Tel Aviv District, IsraelFounded 2021141 employees$160M raised

Groundcover is a cloud observability platform that uses eBPF technology to monitor infrastructure, applications and LLMs without code changes. The Tel Aviv-based company has raised $160M and employs 141 people.

+100%
Sales is groundcover's fastest-growing team over the past year, now 26 people.
+50%
Open roles are up 50% year over year, at 3 today.
10%
10% of analysed staff worked at Datadog before joining. No other company feeds groundcover more.
Employees
141
Total raised
$160M
Last: Series C
Open roles
3
+50% vs last year
Site visitors
94K
per month
Alumni founders

The growth story

groundcover headcount and funding141 people today
141$20M$35M$100M14120222023202420252026
Data by CrustdataCrustdata

groundcover grew from 18 to 141 employees between 2022 and 2026, raising $160M along the way, most recently a Series C in July 2026.

About

Groundcover sells a monitoring tool that runs inside customers' own cloud environments, capturing telemetry data across their tech stack. It targets companies needing visibility into complex systems without the overhead of traditional observability tools.

The company has raised $160M, including a Series C in mid-2026, though its headcount growth rate is unclear. Its engineering-heavy team of 141 suggests a focus on product development over sales and marketing.

Founders and leadership

Engineering dominates Groundcover's organization, with 47 engineers accounting for a third of its 141-person workforce. The company operates from Tel Aviv with a median tenure of just one year.

The groundcover org chart

Shahar Azulay (Co-Founder and CEO) leads 46 mapped leaders with 8 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
EEngineering
33+50%
SSales
26+100%
CCustomer Success and Support
14+100%
BBusiness Development
9+200%
HHuman Resources
8+300%
PProduct Management
8+60%
IInformation Technology
8+167%
AArts and Design
7+75%
MMarketing
7+133%
Data by CrustdataCrustdata

Headcount by function: Engineering 33 (+50% YoY), Sales 26 (+100% YoY), Customer Success and Support 14 (+100% YoY), Business Development 9 (+200% YoY), Human Resources 8 (+300% YoY), Product Management 8 (+60% YoY).

Talent flow

Groundcover recruits heavily from Israeli tech companies, with Datadog, Wix and Logz.io being top talent sources. Its employees often come from technical backgrounds, including military and government roles.

Where groundcover people come from, and where they go126 current + 35 former profiles
13 people: Datadog → groundcover8 people: Wix → groundcover8 people: Office of the Prime Minister of Israel → groundcover6 people: Israel Defense Forces → groundcover6 people: Logz.io → groundcover5 people: monday.com → groundcover5 people: New Relic → groundcover5 people: Israeli Military Intelligence → groundcover1 people: groundcover → Lema AI1 people: groundcover → Irregular1 people: groundcover → StepUp | B2B Marketing1 people: groundcover → Empathy1 people: groundcover → Aembit1 people: groundcover → Salesforce1 people: groundcover → Sunbit1 people: groundcover → Axongroundcover141 peopleCAME FROMWENT TODatadog13 peopleWix8 peopleOffice of the Prime…8 peopleIsrael Defense Forc…6 peopleLogz.io6 peoplemonday.com5 peopleNew Relic5 peopleIsraeli Military In…5 peopleLema AI1 peopleIrregular1 peopleStepUp | B2B Market…1 peopleEmpathy1 peopleAembit1 peopleSalesforce1 peopleSunbit1 peopleAxon1 people
Data by CrustdataCrustdata

Most common previous employers of groundcover staff: Datadog (13), Wix (8), Office of the Prime Minister of Israel (8), Israel Defense Forces (6), Logz.io (6), monday.com (5). Former groundcover employees most often moved to Lema AI (1), Irregular (1), StepUp | B2B Marketing (1), Empathy (1), Aembit (1), Salesforce (1).

Alumni worth knowing

Hiring now

Workplace & Office Operations ManagerTalent Acquisition PartnerRegional Sales Director

Web traffic

groundcover.com monthly visitors+9% month over month
66,345123,127179,90993,734202420252026
Data by CrustdataCrustdata

Traffic mix: 37% direct, 44% search, 4% social, 1% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
LLeadership
54
MMicrosoft Office
41
SSales
39
CCustomer Service
38
MManagement
35
PPython (Programming Language)
35
CCommunication
34
PProject Management
33
MMicrosoft Excel
33
SSocial Media
32
Data by CrustdataCrustdata

Most common skills at groundcover: Leadership (54), Microsoft Office (41), Sales (39), Customer Service (38), Management (35), Python (Programming Language) (35), Communication (34), Project Management (33).

Where the team actually sits

Headcount by regionHQ: Tel Aviv-Yafo, Tel Aviv District, Israel
TTel Aviv District, Israel
33
IIsrael
29
MMassachusetts, United States
14
CCalifornia, United States
8
SSan Francisco Bay Area
8
GGreater Boston
5
CColorado, United States
4
NNew York, United States
3
Data by CrustdataCrustdata

groundcover people are concentrated in Tel Aviv District, Israel (33), Israel (29), Massachusetts, United States (14), California, United States (8). 4 offices on record.

Search footprint

Organic clicks
6,634
per month
Traffic worth
$56K
if bought as ads
Ranking keywords
3,497
Ads budget
$92K
per month

groundcover attracts about 6,634 organic search visits a month, traffic worth roughly $56K a month if bought through ads. It gained 1,043 ranking keywords and lost 1,007 in the last period.

What employees say

Compensation
4.80 / 5
Career opportunities
4.80 / 5
Senior management
4.90 / 5
Work-life balance
4.50 / 5

Frequently asked

How many employees does groundcover have?

groundcover has 141 employees as of September 2026.

How much has groundcover raised?

groundcover has raised $160M in total, most recently a Series C round in July 2026.

Who founded groundcover?

groundcover was founded in 2021 by Yechezkel Rabinovich, Shahar Azulay.

Who is the CEO of groundcover?

Shahar Azulay (Co-Founder and CEO) sits at the top of groundcover's reporting structure, with 8 direct reports.

Where does groundcover hire from?

The most common previous employers of current groundcover staff are Datadog (13 people), Wix (8 people), Office of the Prime Minister of Israel (8 people).

Where do groundcover employees go after leaving?

Former groundcover employees most often move to Lema AI (1), Irregular (1), StepUp | B2B Marketing (1).

How much traffic does groundcover get from search?

groundcover attracts about 6,634 organic search visits a month, worth roughly $56K a month in equivalent ad spend.

What skills do people at groundcover have?

The most common skills among groundcover staff are Leadership, Microsoft Office, Sales, Customer Service, Management.

Where is groundcover's team located?

groundcover staff are concentrated in Tel Aviv District, Israel (33), Israel (29), Massachusetts, United States (14).

How big is groundcover's engineering team?

groundcover has about 33 people in Engineering, up 50% over the past year, as of September 2026.

How big is groundcover's sales team?

groundcover has about 26 people in Sales, up 100% over the past year, as of September 2026.

Computed from 126 current and 35 former groundcover profiles, as of September 2026. Source: Crustdata.

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