Immersive
Immersive is a cybersecurity firm that helps organizations prepare for and demonstrate resilience against threats, with 331 employees and $190M in funding. Its Series C round in 2022 included investors like Goldman Sachs and Insight Partners.
The growth story
Immersive grew from 259 to 331 employees between 2021 and 2026, raising $190M along the way, most recently a Series C in October 2022.
About
Immersive sells cybersecurity readiness tools aimed at enterprise leadership and stakeholders. Its platform focuses on proving organizational preparedness against threats, rather than just technical defenses.
The company has raised $190M, with a Series C in late 2022. While current headcount growth data isn't available, its funding suggests scaling potential in the security compliance market.
Founders and leadership
Sales is the largest function with 47 employees, indicating a product-led growth strategy. Leadership includes veterans from IBM and other enterprise tech firms given the talent inflows.
The Immersive org chart
Mark Schmitz (Chief Executive Officer) leads 59 mapped leaders with 7 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Sales 57 (-24% YoY), Engineering 54 (-4% YoY), Information Technology 42 (-30% YoY), Customer Success and Support 41 (-15% YoY), Marketing 22 (-8% YoY), Business Development 18 (0% YoY).
Talent flow
IBM is the top talent source (16 hires), followed by Interos (14) and Pluralsight (12). Alumni frequently move to offensive security firms like OffSec (6) and Hack The Box (4).
Most common previous employers of Immersive staff: IBM (16), interos.ai (14), Pluralsight (12), Adobe Marketo (8), Oracle (8), Rapid7 (8). Former Immersive employees most often moved to OffSec (6), Hack The Box (4), Semperis (3), GuidePoint Security (3), Palo Alto Networks (3), Silverfort (3).
Alumni worth knowing
The Immersive mafia
6 alumni-founded companies include identity startup SlashID (11 staff) and healthtech MenoVida (9 staff), showing entrepreneurial spillover from cybersecurity into adjacent tech areas.
6Jo Mavridis, was Academy Director - Cyber Million until 2023Chris Myers, was Director Product Strategy until 2023Brett Smith, CISSP, was Cyber Security Content Manager until 2023Nuno Costa, was Back End Developer until 2024Rick Siebenaler, was Advisory Board Member until 2023Hiring now
Web traffic
Traffic mix: 50% direct, 30% search, 4% social, 0% paid.
What this company is made of
Most common skills at Immersive: Leadership (108), Management (103), Sales (79), Microsoft Office (76), Project Management (74), Communication (72), Customer Service (71), Business Development (71).
Where the team actually sits
Immersive people are concentrated in England, United Kingdom (60), Massachusetts, United States (20), United Kingdom (13), Greater Bristol Area, United Kingdom (11). 2 offices on record.
Search footprint
Immersive attracts about 5,456 organic search visits a month, traffic worth roughly $17K a month if bought through ads. It gained 553 ranking keywords and lost 330 in the last period.
What employees say
- Compensation
- 3.60 / 5
- Career opportunities
- 2.40 / 5
- Senior management
- 1.90 / 5
- Work-life balance
- 3.20 / 5
Frequently asked
Immersive has 331 employees as of September 2026.
Immersive has raised $190M in total, most recently a Series C round in October 2022.
Immersive was founded in 2017 by James Hadley.
Mark Schmitz (Chief Executive Officer) sits at the top of Immersive's reporting structure, with 7 direct reports.
The most common previous employers of current Immersive staff are IBM (16 people), interos.ai (14 people), Pluralsight (12 people).
Former Immersive employees most often move to OffSec (6), Hack The Box (4), Semperis (3).
At least 6 companies have a founder who previously worked at Immersive, including SlashID, MenoVida, CourseStack.
Immersive attracts about 5,456 organic search visits a month, worth roughly $17K a month in equivalent ad spend.
The most common skills among Immersive staff are Leadership, Management, Sales, Microsoft Office, Project Management.
Immersive staff are concentrated in England, United Kingdom (60), Massachusetts, United States (20), United Kingdom (13).
Immersive has about 57 people in Sales, down 24% over the past year, as of September 2026.
Immersive has about 54 people in Engineering, down 4% over the past year, as of September 2026.
Computed from 224 current and 265 former Immersive profiles, as of September 2026. Source: Crustdata.
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