Impact Analytics
Impact Analytics sells AI-powered retail planning software and consulting services to help companies forecast demand and optimize pricing. The company has 966 employees and has raised $77M, most recently in a Series D round in May 2025.
The growth story
Impact Analytics grew from 393 to 966 employees between 2023 and 2026, raising $77M along the way, most recently a Series D in May 2025.
About
Impact Analytics provides a SaaS platform that uses machine learning to help retailers plan inventory, set prices, and run promotions. Its system analyzes data to predict demand and recommend actions, aiming to replace manual forecasting methods.
The company has built over one million machine learning models since its 2015 founding. With nearly 1,000 employees and $77M in funding, it has scaled rapidly, though its exact growth rate is unclear.
Founders and leadership
Engineering is the largest function at Impact Analytics, making up 74 of its 966 employees. The company is led by a team that has been building AI solutions for retail for a decade.
The Impact Analytics org chart
Prashant A. (Chief Executive Officer) leads 60 mapped leaders with 5 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 415 (+8% YoY), Business Development 139 (+124% YoY), Research 102 (-22% YoY), Information Technology 65 (+71% YoY), Human Resources 43 (+43% YoY), Product Management 43 (+2% YoY).
Talent flow
Impact Analytics hires heavily from Indian IT services firms, with Mu Sigma, Accenture, and Cognizant being top sources. Alumni often move to Amazon, EXL, and Uber, suggesting the company trains strong data and analytics talent.
Most common previous employers of Impact Analytics staff: Mu Sigma (19), Accenture (12), Cognizant (8), Wipro (8), Amazon (7), Accenture Strategy & Consulting (7). Former Impact Analytics employees most often moved to Amazon (7), EXL (6), Uber (4), Tiger Analytics (3), Kirana Club (3), Target (3).
Alumni worth knowing
The Impact Analytics mafia
Six Impact Analytics alumni have founded companies, including Kirana Club (571 staff) and Ganit (306 staff). These startups focus on retail tech and AI, showing the company's influence in those sectors.
6Anshul Gupta, was Lead - AI Products until 2020Shivaprasad KT, was Managing Director until 2017Sachin Modi, was Expert Data Scientist until 2023Akash Zalavadiya, was Software Engineer until 2023Immanuel Wilfred, was Human Resources Intern until 2023Sai Teja Gangapuram, was Product Architect until 2023Hiring now
Web traffic
Traffic mix: 35% direct, 58% search, 2% social, 0% paid.
What this company is made of
Most common skills at Impact Analytics: Python (Programming Language) (581), SQL (503), Microsoft Excel (359), Machine Learning (298), Data Analysis (284), Problem Solving (248), JavaScript (234), C (Programming Language) (232).
Where the team actually sits
Impact Analytics people are concentrated in Karnataka, India (202), India (7), Maharashtra, India (7), Greater Bengaluru Area (5). 2 offices on record.
Search footprint
Impact Analytics attracts about 4,134 organic search visits a month, traffic worth roughly $47K a month if bought through ads. It gained 1,161 ranking keywords and lost 2,187 in the last period.
What employees say
- Compensation
- 3.80 / 5
- Career opportunities
- 3.90 / 5
- Senior management
- 3.60 / 5
- Work-life balance
- 3.50 / 5
Frequently asked
Impact Analytics has 966 employees as of September 2026.
Impact Analytics has raised $77M in total, most recently a Series D round in May 2025.
Prashant A. (Chief Executive Officer) sits at the top of Impact Analytics's reporting structure, with 5 direct reports.
The most common previous employers of current Impact Analytics staff are Mu Sigma (19 people), Accenture (12 people), Cognizant (8 people).
Former Impact Analytics employees most often move to Amazon (7), EXL (6), Uber (4).
At least 6 companies have a founder who previously worked at Impact Analytics, including Kirana Club, Ganit, vHub.ai.
Impact Analytics attracts about 4,134 organic search visits a month, worth roughly $47K a month in equivalent ad spend.
The most common skills among Impact Analytics staff are Python (Programming Language), SQL, Microsoft Excel, Machine Learning, Data Analysis.
Impact Analytics staff are concentrated in Karnataka, India (202), India (7), Maharashtra, India (7).
Impact Analytics has about 415 people in Engineering, up 8% over the past year, as of September 2026.
Impact Analytics has about 139 people in Business Development, up 124% over the past year, as of September 2026.
Computed from 294 current and 297 former Impact Analytics profiles, as of September 2026. Source: Crustdata.
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