Insurify
Insurify is an AI-powered insurance comparison platform that has generated over 130 million quotes and $200 billion in insurance coverage. The Cambridge-based company, founded in 2013, has raised $130 million in venture funding.
The growth story
Insurify grew from 112 to 250 employees between 2021 and 2026, raising $130M along the way, most recently a Series B in September 2021.
About
Insurify operates a digital platform that lets consumers compare and purchase auto, home, pet, and renters insurance policies. It integrates with over 400 insurance providers and offers both self-service options and agent-assisted purchasing.
The company reached its Series B funding round in 2021 and employs 250 people. Its platform has processed over 130 million insurance quotes, indicating significant consumer adoption and transaction volume.
Founders and leadership
Engineering is Insurify's largest function, accounting for 37 employees. The company's leadership team is based in Cambridge, Massachusetts, where it was founded in 2013.
The Insurify org chart
Snejina Zacharia (Founder and CEO) leads 60 mapped leaders with 8 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 40 (+21% YoY), Sales 39 (0% YoY), Information Technology 31 (+24% YoY), Media and Communication 24 (+14% YoY), Business Development 22 (+47% YoY), Product Management 17 (+31% YoY).
Talent flow
Insurify recruits heavily from insurance and tech companies, with KAYAK, GEICO, and Wayfair being its top sources of hires. Alumni frequently move to financial services and AI companies, with Capital One and Fireworks AI being common destinations.
Most common previous employers of Insurify staff: KAYAK (22), GEICO (10), Wayfair (9), Jerry (7), Liberty Mutual Insurance (6), CarGurus (5). Former Insurify employees most often moved to Capital One (3), Fireworks AI (3), EverQuote (2), Klaviyo (2), Gem (2), Meta (2).
Alumni worth knowing
The Insurify mafia
Insurify alumni have founded six companies, including Sourcera, Supah, and Workman Bros AI Solutions. These startups span AI solutions, recruitment technology, and family-focused financial services.
6Justin D'Aleo, was Head of Talent until 2024Charlie Magnarelli, was DevOps Engineer until 2021Terry Workman, PMP, CSM, was Director, Sales and Service Operations until 2022Stephen Lane, was Head of Ventures until 2024Raul Gonzalez, was SVP of Business Operations @ Insurify (Acquired Compare.com) until 2023Kushay Kejriwal, was Lead Business Analyst - New Initiatives until 2025Web traffic
Traffic mix: 17% direct, 17% search, 2% social, 52% paid.
What this company is made of
Most common skills at Insurify: Leadership (74), Microsoft Excel (60), Microsoft Office (60), Python (Programming Language) (60), Communication (58), SQL (54), Teamwork (52), Management (51).
Where the team actually sits
Insurify people are concentrated in Massachusetts, United States (61), Sofia City, Bulgaria (30), Greater Boston (26), United States (11).
Search footprint
Insurify attracts about 172,300 organic search visits a month, traffic worth roughly $14M a month if bought through ads. It gained 169,334 ranking keywords and lost 110,537 in the last period.
What employees say
- Compensation
- 3.70 / 5
- Career opportunities
- 3.60 / 5
- Senior management
- 3.50 / 5
- Work-life balance
- 4.00 / 5
Frequently asked
Insurify has 250 employees as of September 2026.
Insurify has raised $130M in total, most recently a Series B round in September 2021.
Insurify was founded in 2013 by Snejina Zacharia, Giorgos Zacharia, Tod Kiryazov.
Snejina Zacharia (Founder and CEO) sits at the top of Insurify's reporting structure, with 8 direct reports.
The most common previous employers of current Insurify staff are KAYAK (22 people), GEICO (10 people), Wayfair (9 people).
Former Insurify employees most often move to Capital One (3), Fireworks AI (3), EverQuote (2).
At least 6 companies have a founder who previously worked at Insurify, including Sourcera, Supah, Workman Bros AI Solutions.
Insurify attracts about 172,300 organic search visits a month, worth roughly $14M a month in equivalent ad spend.
The most common skills among Insurify staff are Leadership, Microsoft Excel, Microsoft Office, Python (Programming Language), Communication.
Insurify staff are concentrated in Massachusetts, United States (61), Sofia City, Bulgaria (30), Greater Boston (26).
Insurify has about 40 people in Engineering, up 21% over the past year, as of September 2026.
Insurify has about 39 people in Sales, up 0% over the past year, as of September 2026.
Computed from 198 current and 170 former Insurify profiles, as of September 2026. Source: Crustdata.
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