Jellysmack
Jellysmack is a creator-focused software company that uses AI to help video creators grow their audiences across social platforms. It has raised $22M, most recently in a Series C round in June 2022, and employs 209 people.
The growth story
Jellysmack grew from 418 to 209 employees between 2020 and 2026, raising $22M along the way, most recently a Series C in June 2022.
About
Jellysmack develops tools that analyze and amplify video creators' content across platforms like YouTube, TikTok, and Instagram. Its AI identifies promising creators and provides multi-platform distribution and financial support to help them grow their audiences.
The company, founded in 2016, has scaled to 209 employees and raised $22M in funding. Its Series C round in June 2022 included investors like Broadway Video Ventures and Highland Europe.
Founders and leadership
Engineering is the largest function at Jellysmack, with 7 employees. The company has a median tenure of 4 years, suggesting stable leadership and organizational structure.
The Jellysmack org chart
Robin Sabban (Co-Founder/CEO) leads 42 mapped leaders with 26 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Media and Communication 93 (-12% YoY), Operations 17 (-11% YoY), Arts and Design 12 (-14% YoY), Engineering 12 (-20% YoY), Marketing 12 (-8% YoY), Information Technology 7 (-12% YoY).
Talent flow
Jellysmack hires from diverse backgrounds, with notable sources including BNP Paribas and Orange. Alumni often move to companies like Adobe and GitGuardian.
Most common previous employers of Jellysmack staff: BNP Paribas (3), Herstory (2), Playlistnow.fm (2), Festicket operated by Lyte (2), EasyVista (2), Orange (2). Former Jellysmack employees most often moved to SICPA (2), HomeExchange (2), It Just Works (2), Adobe (2), Oriane (2), GitGuardian (2).
Alumni worth knowing
The Jellysmack mafia
Jellysmack alumni have founded 47 companies, including Spendesk (336 staff) and Dhar Mann Studios (247 staff).
48Axel Demazy, was Chief Operations Officer & General Manager until 2024Sean Atkins, was President until 2024Vipasha Joshi, was Country Manager until 2024Maxime Horbez, was Vice President, Jellysmack Originals until 2025Edouard Desmettre, was YouTube Expert Manager until 2019Ariel Renous, was Creator Program until 2022
Yuri Mihaileanu, was Tribe product lead until 2024
Guillaume D., was Chief Product Officer until 2023
Sebastiano S., was Content Creator until 2022
Christophe Barre, was Product Strategy Consultant until 2022
Paul Robert Cary, was Senior Vice President until 2024
Radu-Sebastian Amarie, was Principal Software Delivery Lead - AI Products until 2024
Mikael Bessis, was Chief Commercial & Partnership Officer FR / Directeur de la Régie Publicitaire until 2020
Dov Marmor, was Chief Business Officer until 2023
Hanna Simonson, was Talent Acquisition & People until 2021
Claire de Menditte, was Head of Editing Operations until 2021
Mathieu Langny, was Tech Talent Acquisition Manager until 2021
Arty Perlov, was Marketing Lead, Crypto until 2022
Antoine Hery, was VP Special Operations until 2024
Chet Lovegren, was Head of Global Sales Development until 2023
Simon Guichard, was Special Projects Operations Manager until 2024
Guillaume Denhez, was Operations Excellence Manager until 2023
Lenny Pomerantz, was Director Of Communications & Marketing until 2025
Emmanuel Sandoval, was Producer - Social Media until 2025
Nathan Guetta, was Senior Vice President Product Management until 2024
Olivier Delfosse, was EVP & GM - Content Partnerships until 2024
Thomas Chekaiban, was Lead Product Manager until 2022
Blanaid May, was Community & Knowledge Manager until 2023
Kevin Baker, was Coordinator until 2021
Susan Pike-Gubler, was Vice President Talent until 2023
Aymeric Monin, was Marketing and Sales Manager until 2024
Adrien Soulié, was Software Development Engineer until 2022
Sergiu Popa, was Technical Product Manager & Software Developer until 2024
Jaclyn Lehrer, was Segment Producer until 2023
Valentin KLEINPOORT ⏯, was Director of strategic developments - YouTube & iP partnerships until 2023
Poornima Katyal, was Marketing Specialist until 2022
Nadia Carmon, was Script Writer until 2021
Jess Sargus, was Global Head of Business Affairs until 2024
Ryzwan Taheraly, was Lead Product Manager — Scaleup 🦄 - Data & Machine Learning Platforms until 2023
Adham Hassan, was Director of Product Development until 2025
Armand Galustian, was Creator Partnerships Manager, Business Development until 2022
Erik L., was Global CRM and Sales Business Systems Technical Lead until 2023Web traffic
Traffic mix: 54% direct, 5% search, 28% social, 1% paid.
What this company is made of
Most common skills at Jellysmack: Leadership (99), Video Editing (59), Adobe Premiere Pro (57), Adobe Photoshop (53), Management (53), Microsoft Excel (51), Social Media (45), After Effects (38).
Where the team actually sits
Jellysmack people are concentrated in Île-de-France, France (26), Greater Paris Metropolitan Region (10), Tunis, Tunisia (8), France (7). 3 offices on record.
Search footprint
Jellysmack attracts about 45,510 organic search visits a month, traffic worth roughly $51K a month if bought through ads. It gained 2,401 ranking keywords and lost 1,826 in the last period.
Frequently asked
Jellysmack has 209 employees as of September 2026.
Jellysmack has raised $22M in total, most recently a Series C round in June 2022.
Jellysmack was founded in 2016 by Robin Sabban, Michael Philippe, Swann Maizil.
Robin Sabban (Co-Founder/CEO) sits at the top of Jellysmack's reporting structure, with 26 direct reports.
The most common previous employers of current Jellysmack staff are BNP Paribas (3 people), Herstory (2 people), Playlistnow.fm (2 people).
Former Jellysmack employees most often move to SICPA (2), HomeExchange (2), It Just Works (2).
At least 47 companies have a founder who previously worked at Jellysmack, including Spendesk, Dhar Mann Studios, Complex AI Institute.
Jellysmack attracts about 45,510 organic search visits a month, worth roughly $51K a month in equivalent ad spend.
The most common skills among Jellysmack staff are Leadership, Video Editing, Adobe Premiere Pro, Adobe Photoshop, Management.
Jellysmack staff are concentrated in Île-de-France, France (26), Greater Paris Metropolitan Region (10), Tunis, Tunisia (8).
Jellysmack has about 93 people in Media and Communication, down 12% over the past year, as of September 2026.
Jellysmack has about 17 people in Operations, down 11% over the past year, as of September 2026.
Computed from 133 current and 300 former Jellysmack profiles, as of September 2026. Source: Crustdata.
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