Maxwell
Maxwell provides a digital mortgage platform for small and midsize lenders, serving hundreds of institutions nationwide. The Denver-based company has raised $79M, most recently in a 2021 Series B.
The growth story
Maxwell grew from 325 to 488 employees between 2021 and 2026, raising $79M along the way, most recently a Series B in October 2021.
About
Maxwell sells software that helps mortgage lenders streamline loan origination and processing. Its customers range from community banks to credit unions and brokers, typically handling $300M to $3B in loans annually.
The company has grown to 488 employees since its 2015 founding. Its $79M in funding includes backing from Anthemis, Fin Capital, and Assurant Ventures, with its last round closing in late 2021.
Founders and leadership
Engineering is Maxwell's largest function, making up 11% of its workforce. The company has a median employee tenure of 4 years, suggesting stable leadership and organizational structure.
The Maxwell org chart
John Paasonen (Co-founder & CEO) leads 31 mapped leaders with 4 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Finance 64 (+8% YoY), Operations 64 (+12% YoY), Business Development 46 (+7% YoY), Engineering 30 (0% YoY), Sales 24 (+4% YoY), Education 23 (0% YoY).
Talent flow
Maxwell recruits heavily from mortgage and lending software firms, with Revvin, SitusAMC, and Wells Fargo being top talent sources. Alumni often move to fintech and SaaS companies like Pathify and Coalesce.io.
Most common previous employers of Maxwell staff: Revvin (5), SitusAMC (5), Wells Fargo (5), Urban Lending Solutions (4), American Mortgage Consultants (3), Incenter Diligence Solutions (3). Former Maxwell employees most often moved to Pathify (4), Coalesce.io (3), Vesta (2), MPower Mortgage a division of Midland Federal Savings and Loan Association (2), Klaviyo (2), Selene Diligence (2).
Alumni worth knowing
The Maxwell mafia
Maxwell alumni have founded 12 companies, including customer support platform Chatwoot and fintech startup Knucks, both with significant headcounts.
12Pranav Raj S, was Senior Software Consultant until 2020Alan Parris, was Managing Director, Private Label Origination (Mortgage-as-a-Service) until 2025Lance Poole, was Co-Founder & Board Advisor until 2021Dillon Young, was Director & Head of Customer Success until 2023Kara MacDonald, was Head of Go-to-Market Operations until 2024Richard Asp, was Support Specialist until 2009
Yusef Marra, was Senior Frontend Engineer until 2024
ASHA V, was Account Executive until 2010
Zabeth Chacon, was Account Executive until 2024
Priyanku protim Chetia, was Branch manager marketing trainee until 2014
Isha C., was Sr Mortgage Loan Processor until 2022Web traffic
Traffic mix: 67% direct, 6% search, 7% social, 0% paid.
What this company is made of
Most common skills at Maxwell: Customer Service (60), Mortgage Lending (53), Leadership (49), Analytical Skills (43), Management (42), Communication (40), Microsoft Office (40), Loans (38).
Where the team actually sits
Maxwell people are concentrated in Colorado, United States (17), Florida, United States (9), Texas, United States (6), California, United States (4). 3 offices on record.
Search footprint
Maxwell attracts about 938 organic search visits a month, traffic worth roughly $36K a month if bought through ads. It gained 354 ranking keywords and lost 350 in the last period.
What employees say
- Compensation
- 3.20 / 5
- Career opportunities
- 3.30 / 5
- Senior management
- 3.00 / 5
- Work-life balance
- 3.50 / 5
Frequently asked
Maxwell has 488 employees as of September 2026.
Maxwell has raised $79M in total, most recently a Series B round in October 2021.
Maxwell was founded in 2015 by Mani Honigstein, John Paasonen, Rutul Davé.
John Paasonen (Co-founder & CEO) sits at the top of Maxwell's reporting structure, with 4 direct reports.
The most common previous employers of current Maxwell staff are Revvin (5 people), SitusAMC (5 people), Wells Fargo (5 people).
Former Maxwell employees most often move to Pathify (4), Coalesce.io (3), Vesta (2).
At least 12 companies have a founder who previously worked at Maxwell, including Chatwoot, Knucks, Exterio.
Maxwell attracts about 938 organic search visits a month, worth roughly $36K a month in equivalent ad spend.
The most common skills among Maxwell staff are Customer Service, Mortgage Lending, Leadership, Analytical Skills, Management.
Maxwell staff are concentrated in Colorado, United States (17), Florida, United States (9), Texas, United States (6).
Maxwell has about 64 people in Finance, up 8% over the past year, as of September 2026.
Maxwell has about 64 people in Operations, up 12% over the past year, as of September 2026.
Computed from 100 current and 269 former Maxwell profiles, as of September 2026. Source: Crustdata.
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