Noda
Noda sells AI software that automates building operations tasks like maintenance and energy management for real estate owners. The 82-person company raised $148M in a Series B in April 2024, with backing from JLL Spark and Keyframe Capital.
The growth story
Noda grew from 67 to 82 employees between 2021 and 2026, raising $148M along the way, most recently a Series B in April 2024.
About
Noda's software replaces human engineering teams by continuously monitoring and managing building systems like HVAC and lighting. Real estate operators use it to cut costs and boost property values without expanding staff.
The company has grown rapidly since its 2018 founding, with engineering making up 20% of its workforce. Its Series B suggests strong investor confidence in automating commercial real estate operations.
Founders and leadership
Engineering is Noda's largest department with 17 staff. Leadership appears lean, with median tenure at just 2 years suggesting a focus on scaling execution over deep industry tenure.
The Noda org chart
Kate Henningsen (CEO) leads 29 mapped leaders with 6 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 25 (-4% YoY), Sales 8 (-27% YoY), Information Technology 8 (0% YoY), Business Development 6 (-14% YoY), Customer Success and Support 6 (-14% YoY), Product Management 5 (+25% YoY).
Talent flow
Noda recruits heavily from building automation firms like Buildings IOT (12 hires) and Aquicore (7). Alumni frequently join proptech startups like Civica and xWatts, with 9 founding their own companies.
Most common previous employers of Noda staff: Buildings IOT (12), Aquicore (7), IFS (6), Atrius (3), Siemens (3), Acuity (3). Former Noda employees most often moved to Civica (5), Multiverse (3), Aiven (3), xWatts (3), HeliosX (2), Notion Capital (2).
Alumni worth knowing
The Noda mafia
Noda alumni founded 9 companies including Wondermake (smart buildings) and Intellibin (waste monitoring), typically with small teams of 2-4 staff.
9Josh Gowen, was Senior Product Designer until 2023Mark Lawson, was Senior Product Manager until 2023Pran Dantanarayana, was Strategy and M&A Lead until 2023Noah Wilson, was Intern until 2021Alessio P., was Engineering Manager until 2022Reinhard Rebernig-McLaughlin, was Enterprise Account Executive, UKI until 2024
Tanya Spate, was Head of Engineering until 2023
Sari YOKOBAYASHI-RASINGER, was Senior Account Executive - Southern EMEA until 2022
Nicholas B., was Deployment Manager until 2023Web traffic
Traffic mix: 47% direct, 31% search, 14% social, 1% paid.
What this company is made of
Most common skills at Noda: Strategy (24), Data Analysis (23), Leadership (22), Microsoft Office (20), Sales (20), Customer Relationship Management (CRM) (19), Python (Programming Language) (17), Business Development (17).
Where the team actually sits
Noda people are concentrated in Ontario, Canada (9), District of Columbia, United States (8), England, United Kingdom (5), Greater Ottawa Metropolitan Area (3).
Search footprint
Noda attracts about 188 organic search visits a month, traffic worth roughly $0K a month if bought through ads. It gained 69 ranking keywords and lost 36 in the last period.
What employees say
- Compensation
- 1.00 / 5
- Career opportunities
- 1.00 / 5
- Senior management
- 1.00 / 5
- Work-life balance
- 1.00 / 5
Frequently asked
Noda has 82 employees as of September 2026.
Noda has raised $148M in total, most recently a Series B round in April 2024.
Noda was founded in 2018 by William Cowell de Gruchy.
Kate Henningsen (CEO) sits at the top of Noda's reporting structure, with 6 direct reports.
The most common previous employers of current Noda staff are Buildings IOT (12 people), Aquicore (7 people), IFS (6 people).
Former Noda employees most often move to Civica (5), Multiverse (3), Aiven (3).
At least 9 companies have a founder who previously worked at Noda, including Wondermake, Intellibin - Remote Waste Monitoring & Insights, LongView Owners.
Noda attracts about 188 organic search visits a month, worth roughly $0K a month in equivalent ad spend.
The most common skills among Noda staff are Strategy, Data Analysis, Leadership, Microsoft Office, Sales.
Noda staff are concentrated in Ontario, Canada (9), District of Columbia, United States (8), England, United Kingdom (5).
Noda has about 25 people in Engineering, down 4% over the past year, as of September 2026.
Noda has about 8 people in Sales, down 27% over the past year, as of September 2026.
Computed from 53 current and 289 former Noda profiles, as of September 2026. Source: Crustdata.
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