RenoFi

Financial ServicesBerwyn, Pennsylvania, United StatesFounded 2018108 employees$45M raised

RenoFi provides financial services for home renovations, with $45M in total funding and 108 employees. The company raised a Series B round in March 2026.

Employees
108
Total raised
$45M
Last: Series B
Open roles
2
+100% vs last year
Site visitors
35K
per month
Alumni founders
3
companies started

The growth story

RenoFi headcount and funding108 people today
108$14M$2M$22M108202120222023202420252026
Data by CrustdataCrustdata

RenoFi grew from 37 to 108 employees between 2021 and 2026, raising $45M along the way, most recently a Series B in March 2026.

About

RenoFi offers financial products tailored to homeowners planning renovations, likely including loans or credit solutions. The company operates under NMLS licenses and is based in Pennsylvania.

With $45M raised and a Series B completed in 2026, RenoFi has scaled to 108 employees. The company draws talent from financial services firms like Wells Fargo and Bank of America, with a median tenure of 2 years.

Founders and leadership

Sales is RenoFi's largest function, with 8 employees. The company is led by executives with backgrounds in financial services and technology.

The RenoFi org chart

Justin Goldman (Co-Founder & CEO) leads 25 mapped leaders with 6 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
FFinance
44+7%
SSales
10+25%
OOperations
9-10%
BBusiness Development
9+13%
EEngineering
6-25%
HHuman Resources
4+300%
EEntrepreneurship
30%
Data by CrustdataCrustdata

Headcount by function: Finance 44 (+7% YoY), Sales 10 (+25% YoY), Operations 9 (-10% YoY), Business Development 9 (+13% YoY), Engineering 6 (-25% YoY), Human Resources 4 (+300% YoY).

Talent flow

RenoFi hires heavily from financial services firms, with Grubhub and Zoomer as top sources. Alumni have moved to banks like U.S. Bank and fintechs like Splitero.

Where RenoFi people come from, and where they go70 current + 111 former profiles
7 people: Grubhub → RenoFi7 people: Zoomer → RenoFi6 people: Rate → RenoFi5 people: Wells Fargo → RenoFi4 people: Bank of America → RenoFi4 people: PrimeLending, A PlainsCapital Company → RenoFi4 people: Paddy Power → RenoFi4 people: U.S. Bank → RenoFi3 people: RenoFi → U.S. Bank2 people: RenoFi → Splitero2 people: RenoFi → LoanStar Technologies1 people: RenoFi → Sopra Steria1 people: RenoFi → HSO1 people: RenoFi → 2U1 people: RenoFi → Unison1 people: RenoFi → StenoRenoFi108 peopleCAME FROMWENT TOGrubhub7 peopleZoomer7 peopleRate6 peopleWells Fargo5 peopleBank of America4 peoplePrimeLending, A Pla…4 peoplePaddy Power4 peopleU.S. Bank4 peopleU.S. Bank3 peopleSplitero2 peopleLoanStar Technologi…2 peopleSopra Steria1 peopleHSO1 people2U1 peopleUnison1 peopleSteno1 people
Data by CrustdataCrustdata

Most common previous employers of RenoFi staff: Grubhub (7), Zoomer (7), Rate (6), Wells Fargo (5), Bank of America (4), PrimeLending, A PlainsCapital Company (4). Former RenoFi employees most often moved to U.S. Bank (3), Splitero (2), LoanStar Technologies (2), Sopra Steria (1), HSO (1), 2U (1).

Alumni worth knowing

The RenoFi mafia

RenoFi alumni have founded 3 companies, including datajolt and Millwright Logic, each with multiple employees.

Dave BalderstonDavid WindJina Jiyeon Lee3
founders left RenoFi and started 3 companies, employing 5 people between them

3 employees
Dave Balderston, was Head of Partnerships until 2024
2 employees
David Wind, was Advisor until 2023
Jina Jiyeon Lee, was Senior Accounting Manager until 2025

Web traffic

renofi.com monthly visitors+2% month over month
32,80471,718110,63135,022202420252026
Data by CrustdataCrustdata

Traffic mix: 45% direct, 49% search, 1% social, 1% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
MMortgage Lending
41
CCustomer Service
32
LLoans
31
LLoan Origination
27
SSales
26
RReal Estate
24
RResidential Mortgages
23
MMicrosoft Office
22
LLeadership
22
CCredit
22
Data by CrustdataCrustdata

Most common skills at RenoFi: Mortgage Lending (41), Customer Service (32), Loans (31), Loan Origination (27), Sales (26), Real Estate (24), Residential Mortgages (23), Microsoft Office (22).

Where the team actually sits

Headcount by regionHQ: Berwyn, Pennsylvania, United States
CCalifornia, United States
11
FFlorida, United States
5
GGreater Philadelphia
4
NNorth Carolina, United States
3
UUnited States
3
SSalt Lake City Metropolitan Area
2
OOregon, United States
2
NNew York City Metropolitan Area
2
Data by CrustdataCrustdata

RenoFi people are concentrated in California, United States (11), Florida, United States (5), Greater Philadelphia (4), North Carolina, United States (3).

Search footprint

Organic clicks
3,542
per month
Traffic worth
$398K
if bought as ads
Ranking keywords
12,190
Ads budget
$64K
per month

RenoFi attracts about 3,542 organic search visits a month, traffic worth roughly $398K a month if bought through ads. It gained 1,860 ranking keywords and lost 5,896 in the last period.

What employees say

Compensation
4.20 / 5
Career opportunities
4.40 / 5
Senior management
4.10 / 5
Work-life balance
4.30 / 5

Frequently asked

How many employees does RenoFi have?

RenoFi has 108 employees as of September 2026.

How much has RenoFi raised?

RenoFi has raised $45M in total, most recently a Series B round in March 2026.

Who founded RenoFi?

RenoFi was founded in 2018 by Justin Goldman, Robert Shedd.

Who is the CEO of RenoFi?

Justin Goldman (Co-Founder & CEO) sits at the top of RenoFi's reporting structure, with 6 direct reports.

Where does RenoFi hire from?

The most common previous employers of current RenoFi staff are Grubhub (7 people), Zoomer (7 people), Rate (6 people).

Where do RenoFi employees go after leaving?

Former RenoFi employees most often move to U.S. Bank (3), Splitero (2), LoanStar Technologies (2).

What companies were founded by ex-RenoFi employees?

At least 3 companies have a founder who previously worked at RenoFi, including datajolt, Millwright Logic, Brightline Ventures.

How much traffic does RenoFi get from search?

RenoFi attracts about 3,542 organic search visits a month, worth roughly $398K a month in equivalent ad spend.

What skills do people at RenoFi have?

The most common skills among RenoFi staff are Mortgage Lending, Customer Service, Loans, Loan Origination, Sales.

Where is RenoFi's team located?

RenoFi staff are concentrated in California, United States (11), Florida, United States (5), Greater Philadelphia (4).

How big is RenoFi's finance team?

RenoFi has about 44 people in Finance, up 7% over the past year, as of September 2026.

How big is RenoFi's sales team?

RenoFi has about 10 people in Sales, up 25% over the past year, as of September 2026.

Computed from 70 current and 111 former RenoFi profiles, as of September 2026. Source: Crustdata.

Build this for any company

Every number on this page came from the Crustdata API. Point the MCP at a company and get the same org chart, alumni list and talent flow in one prompt.

See it Live in ActionRead the API docs