Rosterfy

Software DevelopmentCarlton, Victoria, AustraliaFounded 201474 employees$15M raised

Rosterfy sells volunteer management software to organizations running large-scale volunteer programs. The Australian company has 74 employees and raised $15M in Series A funding.

Employees
74
Total raised
$15M
Last: Series A
Open roles
2
0% vs last year
Site visitors
204K
per month
Alumni founders

The growth story

Rosterfy headcount and funding74 people today
76$10M$5M742023202420252026
Data by CrustdataCrustdata

Rosterfy grew from 36 to 74 employees between 2023 and 2026, raising $15M along the way, most recently a Series A in February 2025.

About

Rosterfy provides a platform that handles the full lifecycle of volunteer management, including recruitment, scheduling, training and reporting. Its customers include event organizers, charities, sports groups and government agencies that need to coordinate large volunteer workforces.

The company has grown to 74 staff since its 2014 founding. Its Series A round in February 2025 brought total funding to $15M, led by Bailador Technology Investments and OIF Ventures. Engineering is the largest department with 9 employees.

Founders and leadership

Engineering is Rosterfy's largest function with 9 employees. The company has a median tenure of just 1 year, suggesting high turnover. Leadership includes founders from Australia's startup scene.

The Rosterfy org chart

Bennett Merriman (Co-Founder I CEO) leads 33 mapped leaders with 9 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
IInformation Technology
12+33%
CCustomer Success and Support
8+14%
BBusiness Development
70%
EEngineering
70%
MMarketing
70%
SSales
6+100%
CConsulting
50%
OOperations
4-43%
PProduct Management
4-20%
Data by CrustdataCrustdata

Headcount by function: Information Technology 12 (+33% YoY), Customer Success and Support 8 (+14% YoY), Business Development 7 (0% YoY), Engineering 7 (0% YoY), Marketing 7 (0% YoY), Sales 6 (+100% YoY).

Talent flow

Rosterfy hires heavily from Australian tech companies like MYOB, Culture Amp and StarRez. Alumni have moved to roles at HubSpot, Notion and WPP Enterprise Solutions. Many employees attended Swinburne University of Technology and Deakin University.

Where Rosterfy people come from, and where they go56 current + 73 former profiles
4 people: MYOB → Rosterfy3 people: Tough Mudder → Rosterfy3 people: Culture Amp → Rosterfy2 people: EWG → Rosterfy2 people: SuperSprint → Rosterfy2 people: StarRez → Rosterfy2 people: Cherwell Software → Rosterfy2 people: Xero → Rosterfy1 people: Rosterfy → Cricket Mentoring1 people: Rosterfy → WPP Enterprise Solutions1 people: Rosterfy → HubSpot1 people: Rosterfy → Notion1 people: Rosterfy → Boxingscene.com1 people: Rosterfy → Telestar1 people: Rosterfy → Kickon1 people: Rosterfy → TripteaseRosterfy74 peopleCAME FROMWENT TOMYOB4 peopleTough Mudder3 peopleCulture Amp3 peopleEWG2 peopleSSuperSprint2 peopleStarRez2 peopleCherwell Software2 peopleXero2 peopleCricket Mentoring1 peopleWPP Enterprise Solu…1 peopleHubSpot1 peopleNotion1 peopleBoxingscene.com1 peopleTelestar1 peopleKickon1 peopleTriptease1 people
Data by CrustdataCrustdata

Most common previous employers of Rosterfy staff: MYOB (4), Tough Mudder (3), Culture Amp (3), EWG (2), SuperSprint (2), StarRez (2). Former Rosterfy employees most often moved to Cricket Mentoring (1), WPP Enterprise Solutions (1), HubSpot (1), Notion (1), Boxingscene.com (1), Telestar (1).

Alumni worth knowing

Web traffic

rosterfy.com monthly visitors+24% month over month
82,402142,964203,525203,525202420252026
Data by CrustdataCrustdata

Traffic mix: 59% direct, 10% search, 3% social, 1% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
PProject Management
28
MManagement
26
CCommunication
26
LLeadership
25
MMicrosoft Office
24
CCustomer Relationship Management (CRM)
21
CCustomer Service
21
TTeam Leadership
20
MMarketing
20
SSoftware as a Service (SaaS)
19
Data by CrustdataCrustdata

Most common skills at Rosterfy: Project Management (28), Management (26), Communication (26), Leadership (25), Microsoft Office (24), Customer Relationship Management (CRM) (21), Customer Service (21), Team Leadership (20).

Where the team actually sits

Headcount by regionHQ: Carlton, Victoria, Australia
VVictoria, Australia
26
GGreater Melbourne Area
8
EEngland, United Kingdom
7
UUnited Kingdom
3
NNew South Wales, Australia
3
AAustralia
1
DDoha, Qatar
1
UUnited States
1
Data by CrustdataCrustdata

Rosterfy people are concentrated in Victoria, Australia (26), Greater Melbourne Area (8), England, United Kingdom (7), United Kingdom (3). 3 offices on record.

Search footprint

Organic clicks
8,118
per month
Traffic worth
$56K
if bought as ads
Ranking keywords
5,066
Ads budget
$1K
per month

Rosterfy attracts about 8,118 organic search visits a month, traffic worth roughly $56K a month if bought through ads. It gained 1,502 ranking keywords and lost 1,085 in the last period.

What employees say

Compensation
4.20 / 5
Career opportunities
4.30 / 5
Senior management
4.50 / 5
Work-life balance
4.40 / 5

Frequently asked

How many employees does Rosterfy have?

Rosterfy has 74 employees as of September 2026.

How much has Rosterfy raised?

Rosterfy has raised $15M in total, most recently a Series A round in February 2025.

Who founded Rosterfy?

Rosterfy was founded in 2014 by Shannan Gove, Bennett Merriman, Christopher Grant.

Who is the CEO of Rosterfy?

Bennett Merriman (Co-Founder I CEO) sits at the top of Rosterfy's reporting structure, with 9 direct reports.

Where does Rosterfy hire from?

The most common previous employers of current Rosterfy staff are MYOB (4 people), Tough Mudder (3 people), Culture Amp (3 people).

Where do Rosterfy employees go after leaving?

Former Rosterfy employees most often move to Cricket Mentoring (1), WPP Enterprise Solutions (1), HubSpot (1).

How much traffic does Rosterfy get from search?

Rosterfy attracts about 8,118 organic search visits a month, worth roughly $56K a month in equivalent ad spend.

What skills do people at Rosterfy have?

The most common skills among Rosterfy staff are Project Management, Management, Communication, Leadership, Microsoft Office.

Where is Rosterfy's team located?

Rosterfy staff are concentrated in Victoria, Australia (26), Greater Melbourne Area (8), England, United Kingdom (7).

How big is Rosterfy's information technology team?

Rosterfy has about 12 people in Information Technology, up 33% over the past year, as of September 2026.

How big is Rosterfy's customer success and support team?

Rosterfy has about 8 people in Customer Success and Support, up 14% over the past year, as of September 2026.

Computed from 56 current and 73 former Rosterfy profiles, as of September 2026. Source: Crustdata.

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