Shopic
Shopic sells AI software that tracks individual products in physical stores to help retailers monitor shopper behavior and checkout activity. The company has raised $56M, most recently in a Series B round in August 2022, and employs 85 people.
The growth story
Shopic grew from 43 to 85 employees between 2021 and 2026, raising $56M along the way, most recently a Series B in August 2022.
About
Shopic’s software uses computer vision to identify every item in a store, creating a real-time digital map of physical retail spaces. Retailers use this data to track shopper journeys and checkout processes without relying on barcodes or manual input.
The company has raised $56M, including a Series B in 2022 led by investors like Clal Insurance and Entrée Capital. With 85 employees, Shopic focuses on scaling its AI platform for large retail deployments.
Founders and leadership
Engineering is Shopic’s largest function, with 10 employees. The company is led by a team based in Tel Aviv, where it was founded in 2016.
The Shopic org chart
Raz Golan (CEO & Co-Founder) leads 31 mapped leaders with 4 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 18 (+13% YoY), Entrepreneurship 10 (0% YoY), Operations 10 (-17% YoY), Sales 10 (+11% YoY), Information Technology 9 (+29% YoY), Product Management 4 (-20% YoY).
Talent flow
Shopic recruits heavily from the Israel Defense Forces, which accounts for 12 of its employees. Other top talent sources include NCR and Retalix. Alumni often move to tech companies like Check Point Software and Microsoft.
Most common previous employers of Shopic staff: Israel Defense Forces (12), NCR (6), Retalix (4), Ness Digital Engineering (3), NCR Voyix (2), Intel (2). Former Shopic employees most often moved to Check Point Software (2), Taboola (2), Grip Security (2), Microsoft (2), Viz.ai (2), NVIDIA (2).
Alumni worth knowing
Web traffic
Traffic mix: 0% direct, 0% search, 0% social, 0% paid.
What this company is made of
Most common skills at Shopic: Management (29), Project Management (24), Team Leadership (22), Python (Programming Language) (20), Leadership (18), Business Development (17), Microsoft Office (17), Software Development (16).
Where the team actually sits
Shopic people are concentrated in Israel (25), Tel Aviv District, Israel (12), Center District, Israel (6), Santiago Metropolitan Region, Chile (3).
Search footprint
Shopic attracts about 124 organic search visits a month, traffic worth roughly $1K a month if bought through ads. It gained 40 ranking keywords and lost 28 in the last period.
What employees say
- Compensation
- 3.40 / 5
- Career opportunities
- 3.90 / 5
- Senior management
- 3.90 / 5
- Work-life balance
- 3.30 / 5
Frequently asked
Shopic has 85 employees as of September 2026.
Shopic has raised $56M in total, most recently a Series B round in August 2022.
Shopic was founded in 2016 by Raz Golan, Eran Kravitz.
Raz Golan (CEO & Co-Founder) sits at the top of Shopic's reporting structure, with 4 direct reports.
The most common previous employers of current Shopic staff are Israel Defense Forces (12 people), NCR (6 people), Retalix (4 people).
Former Shopic employees most often move to Check Point Software (2), Taboola (2), Grip Security (2).
Shopic attracts about 124 organic search visits a month, worth roughly $1K a month in equivalent ad spend.
The most common skills among Shopic staff are Management, Project Management, Team Leadership, Python (Programming Language), Leadership.
Shopic staff are concentrated in Israel (25), Tel Aviv District, Israel (12), Center District, Israel (6).
Shopic has about 18 people in Engineering, up 13% over the past year, as of September 2026.
Shopic has about 10 people in Entrepreneurship, up 0% over the past year, as of September 2026.
Computed from 57 current and 81 former Shopic profiles, as of September 2026. Source: Crustdata.
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