Splash

Financial ServicesCleveland, Ohio, United StatesFounded 2013193 employees$131M raised

Splash operates an AI-powered lending marketplace connecting consumers with banks and credit unions for student loan refinancing, personal loans, and home equity lines. The Cleveland-based fintech has raised $131M and employs 193 people.

13%
13% of analysed staff worked at LendingClub before joining. No other company feeds Splash more.
Zippy
Zippy is the most common next stop for people leaving Splash (5 alumni).
Employees
193
Total raised
$131M
Last: Series C
Open roles
1
0% vs last year
Site visitors
89K
per month
Alumni founders
4
companies started

The growth story

Splash headcount and funding193 people today
193$70M193202120222023202420252026
Data by CrustdataCrustdata

Splash grew from 108 to 193 employees between 2021 and 2026, raising $131M along the way, most recently a Series C in September 2025.

About

Splash provides a platform that automates loan processing between consumers and traditional lenders like credit unions and banks. It focuses on student loan refinancing, personal loans, and home equity products, aiming to simplify borrowing experiences.

The company has secured $131M in funding, including a Series C round in 2025. Its engineering team makes up the largest function at 32 employees, suggesting a strong technical focus in its operations.

Founders and leadership

Engineering is Splash's largest department with 32 employees, indicating a technology-driven approach to lending. The company maintains a median employee tenure of 2 years, suggesting moderate turnover.

The Splash org chart

Steven Muszynski (Founder & CEO) leads 45 mapped leaders with 3 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
EEngineering
48+17%
FFinance
23+21%
OOperations
22+10%
CCustomer Success and Support
15+7%
IInformation Technology
14+8%
SSales
14+27%
BBusiness Development
11+120%
PProduct Management
70%
MMarketing
7+75%
Data by CrustdataCrustdata

Headcount by function: Engineering 48 (+17% YoY), Finance 23 (+21% YoY), Operations 22 (+10% YoY), Customer Success and Support 15 (+7% YoY), Information Technology 14 (+8% YoY), Sales 14 (+27% YoY).

Talent flow

Splash recruits heavily from LendingClub, with 14 hires, followed by JPMorgan Chase and Discover. Alumni frequently move to Zippy and Progressive Insurance, with 5 employees joining each.

Where Splash people come from, and where they go104 current + 201 former profiles
14 people: LendingClub → Splash4 people: JPMorganChase → Splash4 people: Discover → Splash3 people: SoFi → Splash3 people: Best Egg → Splash3 people: Callibrity → Splash3 people: PNC → Splash3 people: Rate → Splash5 people: Splash → Zippy5 people: Splash → Progressive Insurance4 people: Splash → Upgrade3 people: Splash → VE Solutions3 people: Splash → SandboxAQ2 people: Splash → Capital One2 people: Splash → Goldman Sachs2 people: Splash → LoanStar TechnologiesSplash193 peopleCAME FROMWENT TOLendingClub14 peopleJPMorganChase4 peopleDiscover4 peopleSoFi3 peopleBest Egg3 peopleCallibrity3 peoplePNC3 peopleRate3 peopleZippy5 peopleProgressive Insuran…5 peopleUpgrade4 peopleVE Solutions3 peopleSandboxAQ3 peopleCapital One2 peopleGoldman Sachs2 peopleLoanStar Technologi…2 people
Data by CrustdataCrustdata

Most common previous employers of Splash staff: LendingClub (14), JPMorganChase (4), Discover (4), SoFi (3), Best Egg (3), Callibrity (3). Former Splash employees most often moved to Zippy (5), Progressive Insurance (5), Upgrade (4), VE Solutions (3), SandboxAQ (3), Capital One (2).

Alumni worth knowing

The Splash mafia

Splash alumni have founded 4 companies, including Wallbit, a Y Combinator-backed startup with 36 employees, and Joya Digital, which employs 9 people.

Rodrigo VidalBassem Salem, MBAPablo Morales ToroMai Moore4
founders left Splash and started 4 companies, employing 46 people between them

36 employees
Rodrigo Vidal, was Senior Software Engineer until 2021
9 employees
Bassem Salem, MBA, was Senior Digital Media Specialist until 2023
1 employees
Pablo Morales Toro, was PHP Developer until 2020
C
CLE Deals Bulk
 
Mai Moore, was Chief Marketing Officer until 2016

Web traffic

SplashFinancial.com monthly visitors+40% month over month
35,27562,36989,46289,462202420252026
Data by CrustdataCrustdata

Traffic mix: 41% direct, 31% search, 1% social, 1% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
LLeadership
48
MMicrosoft Office
48
MMicrosoft Excel
45
CCustomer Service
43
SSQL
42
PPython (Programming Language)
39
CCommunication
37
JJava
33
DData Analysis
32
MManagement
31
Data by CrustdataCrustdata

Most common skills at Splash: Leadership (48), Microsoft Office (48), Microsoft Excel (45), Customer Service (43), SQL (42), Python (Programming Language) (39), Communication (37), Java (33).

Where the team actually sits

Headcount by regionHQ: Cleveland, Ohio, United States
OOhio, United States
17
CCalifornia, United States
9
UUnited States
8
GGreater Cleveland
6
SSan Francisco Bay Area
5
TTexas, United States
4
IIllinois, United States
4
PPernambuco, Brazil
3
Data by CrustdataCrustdata

Splash people are concentrated in Ohio, United States (17), California, United States (9), United States (8), Greater Cleveland (6).

Search footprint

Organic clicks
7,966
per month
Traffic worth
$219K
if bought as ads
Ranking keywords
5,111
Ads budget
$117K
per month

Splash attracts about 7,966 organic search visits a month, traffic worth roughly $219K a month if bought through ads. It gained 1,215 ranking keywords and lost 757 in the last period.

What employees say

Compensation
4.00 / 5
Career opportunities
4.60 / 5
Senior management
4.40 / 5
Work-life balance
4.60 / 5

Frequently asked

How many employees does Splash have?

Splash has 193 employees as of September 2026.

How much has Splash raised?

Splash has raised $131M in total, most recently a Series C round in September 2025.

Who founded Splash?

Splash was founded in 2013 by Steven Muszynski.

Who is the CEO of Splash?

Steven Muszynski (Founder & CEO) sits at the top of Splash's reporting structure, with 3 direct reports.

Where does Splash hire from?

The most common previous employers of current Splash staff are LendingClub (14 people), JPMorganChase (4 people), Discover (4 people).

Where do Splash employees go after leaving?

Former Splash employees most often move to Zippy (5), Progressive Insurance (5), Upgrade (4).

What companies were founded by ex-Splash employees?

At least 4 companies have a founder who previously worked at Splash, including Wallbit (YC W23), Joya Digital, <Evolve />.

How much traffic does Splash get from search?

Splash attracts about 7,966 organic search visits a month, worth roughly $219K a month in equivalent ad spend.

What skills do people at Splash have?

The most common skills among Splash staff are Leadership, Microsoft Office, Microsoft Excel, Customer Service, SQL.

Where is Splash's team located?

Splash staff are concentrated in Ohio, United States (17), California, United States (9), United States (8).

How big is Splash's engineering team?

Splash has about 48 people in Engineering, up 17% over the past year, as of September 2026.

How big is Splash's finance team?

Splash has about 23 people in Finance, up 21% over the past year, as of September 2026.

Computed from 104 current and 201 former Splash profiles, as of September 2026. Source: Crustdata.

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