Stackline
Stackline sells AI-powered retail intelligence software to brands and marketers, analyzing consumer behavior and market trends. It serves 7,000 global brands and employs 257 people.
The growth story
Stackline grew from 143 to 257 employees between 2021 and 2026, raising $180M along the way, most recently a Series B in June 2021.
About
Stackline provides a platform that analyzes retail data, including market insights, revenue metrics, and consumer behavior, using proprietary AI systems. Its software helps brands, marketers, and financial firms make data-driven decisions in commerce.
The company raised $180M in a Series B round in 2021, led by Goldman Sachs Growth Equity and TA Associates. It employs 257 people, primarily in sales roles, and works with 7,000 global brands.
Founders and leadership
Sales is Stackline's largest function, with 68 employees. The company has a median tenure of 2 years, suggesting moderate turnover.
The Stackline org chart
Michael Lagoni (CEO) leads 59 mapped leaders with 22 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Sales 94 (-8% YoY), Engineering 36 (-14% YoY), Business Development 27 (+13% YoY), Customer Success and Support 21 (+5% YoY), Consulting 15 (+50% YoY), Operations 11 (+22% YoY).
Talent flow
Stackline hires heavily from Amazon, which accounts for 26% of its talent pool. Other key sources include Nordstrom and Zulily. Alumni often move to Amazon, Pacvue, and Flywheel.
Most common previous employers of Stackline staff: Amazon (26), Nordstrom (11), Zulily (10), Code3 (9), Global Overview (7), Target (6). Former Stackline employees most often moved to Amazon (10), Pacvue (10), Flywheel (8), Microsoft (5), Meta (4), Google (4).
Alumni worth knowing
The Stackline mafia
Stackline alumni have founded 9 companies, including TripleLift (362 staff) and ClearCo (305 staff).
9Dave Helmreich, was Chief Revenue Officer until 2022Jason Beem, was Chief Operating Officer until 2022Brad LaScolea, was Vice President of Sales until 2024Blake Dressen, was Director, E-Commerce Strategy & Operations until 2021Danylo Kurgan, was Business Development Associate until 2020Karthik Setty, was Software Development Engineer II until 2024
Natalie Cotter (May), was Sr. Account Manager - Growth & GTM Strategy until 2022
Tom Wollan, was Managing Director (Managed Services), GM Minneapolis until 2021
Erik Chan, was Full Stack Software Engineer until 2026Hiring now
Web traffic
Traffic mix: 78% direct, 16% search, 4% social, 0% paid.
What this company is made of
Most common skills at Stackline: Microsoft Excel (126), Microsoft Office (118), Leadership (110), Customer Service (100), Microsoft PowerPoint (86), Social Media (85), Teamwork (84), Data Analysis (84).
Where the team actually sits
Stackline people are concentrated in Washington, United States (93), Greater Seattle Area (26), England, United Kingdom (13), Greater Minneapolis-St. Paul Area (11).
Search footprint
Stackline attracts about 697 organic search visits a month, traffic worth roughly $2K a month if bought through ads. It gained 65 ranking keywords and lost 79 in the last period.
What employees say
- Compensation
- 3.40 / 5
- Career opportunities
- 3.40 / 5
- Senior management
- 2.80 / 5
- Work-life balance
- 2.70 / 5
Frequently asked
Stackline has 257 employees as of September 2026.
Stackline has raised $180M in total, most recently a Series B round in June 2021.
Stackline was founded in 2014 by Red Russak.
Michael Lagoni (CEO) sits at the top of Stackline's reporting structure, with 22 direct reports.
The most common previous employers of current Stackline staff are Amazon (26 people), Nordstrom (11 people), Zulily (10 people).
Former Stackline employees most often move to Amazon (10), Pacvue (10), Flywheel (8).
At least 9 companies have a founder who previously worked at Stackline, including TripleLift, ClearCo, ETR (Enterprise Technology Research).
Stackline attracts about 697 organic search visits a month, worth roughly $2K a month in equivalent ad spend.
The most common skills among Stackline staff are Microsoft Excel, Microsoft Office, Leadership, Customer Service, Microsoft PowerPoint.
Stackline staff are concentrated in Washington, United States (93), Greater Seattle Area (26), England, United Kingdom (13).
Stackline has about 94 people in Sales, down 8% over the past year, as of September 2026.
Stackline has about 36 people in Engineering, down 14% over the past year, as of September 2026.
Computed from 218 current and 237 former Stackline profiles, as of September 2026. Source: Crustdata.
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