Tide

Financial ServicesLondon, England, United KingdomFounded 20153,447 employees$442M raised

Tide provides banking and financial admin tools for small businesses, serving 1.6 million members globally including 800,000 in the UK.

41
41 companies were started by ex-Tide people.
+30%
Sales is Tide's fastest-growing team over the past year, now 199 people.
-56%
Open roles are down 56% year over year, at 32 today.
Employees
3,447
Total raised
$442M
Last: Private Equity
Open roles
32
-56% vs last year
Site visitors
814K
per month
Alumni founders
41
companies started

The growth story

Tide headcount and funding3,447 people today
3,447$100M$133M$120M3,447202120222023202420252026
Data by CrustdataCrustdata

Tide grew from 765 to 3,447 employees between 2021 and 2026, raising $442M along the way, most recently a Private Equity in September 2025.

About

Tide offers business accounts and connected financial admin services like invoicing and accounting for SMEs. Its products target time and cost savings through quick onboarding and low fees.

The company has raised $442M, most recently in a 2025 private equity round. It operates across the UK, India, Germany and France with a headcount of 3,447.

Founders and leadership

Engineering is the largest function with 115 employees. Leadership includes alumni from major financial and tech firms.

The Tide org chart

Dr. Oliver Prill (Chief Executive Officer (CEO)) leads 56 mapped leaders with 11 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
EEngineering
536+20%
FFinance
455+15%
BBusiness Development
416+27%
OOperations
386+21%
IInformation Technology
209+19%
SSales
199+30%
CCustomer Success and Support
146+19%
HHuman Resources
125+12%
QQuality Assurance
105+12%
Data by CrustdataCrustdata

Headcount by function: Engineering 536 (+20% YoY), Finance 455 (+15% YoY), Business Development 416 (+27% YoY), Operations 386 (+21% YoY), Information Technology 209 (+19% YoY), Sales 199 (+30% YoY).

Talent flow

Employees come primarily from Amazon (19), Revolut (17), and HSBC (13). Alumni move to JPMorgan Chase (7), Wise (6), and Revolut (5). Median tenure is 1 year.

Where Tide people come from, and where they go590 current + 763 former profiles
19 people: Amazon.com → Tide17 people: Revolut → Tide13 people: Banco HSBC - servicos financeiros - Brasil → Tide12 people: Deloitte → Tide12 people: PayU India → Tide12 people: Cognizant Technology Solutions → Tide11 people: Paytm → Tide11 people: Tata Consultancy Services → Tide7 people: Tide → JPMorgan Chase &6 people: Tide → Tabby6 people: Tide → OVO6 people: Tide → Wise5 people: Tide → National Australia Bank5 people: Tide → Revolut5 people: Tide → Wells Fargo Bank4 people: Tide → CoinbaseTide3,447 peopleCAME FROMWENT TOAmazon.com19 peopleRevolut17 peopleBanco HSBC - servic…13 peopleDeloitte12 peoplePayU India12 peopleCognizant Technolog…12 peoplePaytm11 peopleTata Consultancy Se…11 peopleJPMorgan Chase &7 peopleTabby6 peopleOVO6 peopleWise6 peopleNational Australia …5 peopleRevolut5 peopleWells Fargo Bank5 peopleCoinbase4 people
Data by CrustdataCrustdata

Most common previous employers of Tide staff: Amazon.com (19), Revolut (17), Banco HSBC - servicos financeiros - Brasil (13), Deloitte (12), PayU India (12), Cognizant Technology Solutions (12). Former Tide employees most often moved to JPMorgan Chase & (7), Tabby (6), OVO (6), Wise (6), National Australia Bank (5), Revolut (5).

Alumni worth knowing

The Tide mafia

Alumni have founded Moniepoint (5,605 staff), Sitecore (1,722 staff), and several smaller fintech firms.

Ravi JakhodiaAnne DonovanKalyan Karteek SadasivuniCiprian BriscaruGeorge BevisDeane Barton41
founders left Tide and started 41 companies, employing 7,524 people between them

5,605 employees
Ravi Jakhodia, was Head of Product - Connected Accounts and Open Banking until 2023
1,722 employees
Anne Donovan, was Senior Executive Assistant to Chief Executive Officer until 2021
Kalyan Karteek Sadasivuni, was Product Lead until 2024
23 employees
Ciprian Briscaru, was Java Consultant until 2017
21 employees
George Bevis, was Founder & CEO until 2018
17 employees
Deane Barton, was VP Payments until 2021
14 employees
Alex Chalakov, was Junior Software Engineer until 2022
12 employees
Jason Johnson, was Consultant until 2018
11 employees
Kartik Dabbiru, was Lead Product Manager, KYC until 2021
5 employees
James Monaghan, was Independent Consultant until 2016
Virat Singh, was Risk Analyst until 2024
4 employees
Caleb Hinton, was SEO Copywriter until 2024
4 employees
Mark Hazzard, was VP Financial Services - Helping SMEs save time and money until 2022
4 employees
Nishith Rajyaguru, was SDE-4 (Principal Web Engineer) until 2024
4 employees
Kalpesh Maisuria, was Head Of Information Technology and InfraOps until 2022
4 employees
Sasha Nagarajah, was Senior Product Manager until 2020
3 employees
Chanchal Singh, was Global Senior Technology Leader - Driving Strategy with Data & AI until 2025
3 employees
Jamie Dillon, was Talent Acquisition Specialist until 2020
Alfonso Garrido Iriso, was Senior Product Analyst until 2021
3 employees
Ritu Verma, was Team Lead India MS until 2023
Arunachalam Rajagopal, was Senior Associate Product Manager until 2022
Vik Patel, was Property Finance Broker until 2020
Natisha Williams, was Talent Partner - Engineering until 2019
1 employees
A L., was Lead Product owner until 2020
E
1 employees
Almir M., was VP Operations & MD Tide Bulgaria until 2022
1 employees
Stanimir Simeonov, was Senior Software Engineer until 2021
1 employees
Arif I., was Sales Executive until 2023
Kento K., was Lead, Corporate Development until 2023
Behshad Saeedi, was Management Information Systems Manager until 2016
1 employees
Kelita Bignall, was Management Accountant until 2019
1 employees
Riana Patel, was Product Manager until 2016
Y
Your Asto Bestie
 
Mariya Dyakova, was Technical Talent Sourcer until 2025
V
Vistaram Enterprises
 
Manish Kumar, was Director of KYX (Operations) until 2026
A
Arrowhead Labs
 
Kelly Looney, was Senior Vice President Of Engineering until 2024
m
my own indie studio (name TBD)
 
Sai Sashank Kuppa, was Product Manager until 2025
Eileen Burbidge, was Interim CEO until 2018
S
Sizzlin Rig
 
Steven H., was Director of Product Operations & Operational Excellence until 2024
G
GSR Consulting
 
Ashish Sharma, was Manager Policy and Procedure until 2025
B
Brucan Bakery
 
Andy Fyfe, was Product Manager until 2025
A
AnaNogal.com
 
Ana Nogal, was iOS Developer until 2019
P
PK4D
 
Peter Kalinowski, was Lead Product Owner until 2021

Hiring now

Treasury Lead, Liquidity, Forecasting & RiskSenior Product Manager, Ongoing MonitoringSenior Platform Operations SpecialistSenior Operations ManagerSenior Analyst, AML AnalyticsSecurity Engineer 3 - Vulnerability ManagementSales Team LeadSales ExecutiveRevenue ControllerRemediation Operations Engineer - 3

Web traffic

tide.co monthly visitors+6% month over month
459,101654,933850,765814,075202420252026
Data by CrustdataCrustdata

Traffic mix: 26% direct, 47% search, 3% social, 11% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
CCommunication
948
MMicrosoft Excel
787
MMicrosoft Office
774
CCustomer Service
730
TTeamwork
686
AAnalytical Skills
678
PProblem Solving
676
LLeadership
645
SSQL
540
MManagement
535
Data by CrustdataCrustdata

Most common skills at Tide: Communication (948), Microsoft Excel (787), Microsoft Office (774), Customer Service (730), Teamwork (686), Analytical Skills (678), Problem Solving (676), Leadership (645).

Where the team actually sits

Headcount by regionHQ: London, England, United Kingdom
TTelangana, India
85
DDelhi, India
78
HHaryana, India
64
KKarnataka, India
59
EEngland, United Kingdom
58
IIndia
33
UUnited Kingdom
26
SSofia City, Bulgaria
21
Data by CrustdataCrustdata

Tide people are concentrated in Telangana, India (85), Delhi, India (78), Haryana, India (64), Karnataka, India (59). 3 offices on record.

Search footprint

Organic clicks
2,906
per month
Traffic worth
$84K
if bought as ads
Ranking keywords
7,288
Ads budget
$33K
per month

Tide attracts about 2,906 organic search visits a month, traffic worth roughly $84K a month if bought through ads. It gained 1,205 ranking keywords and lost 1,679 in the last period.

What employees say

Compensation
4.50 / 5
Career opportunities
4.60 / 5
Senior management
4.50 / 5
Work-life balance
4.70 / 5

Frequently asked

How many employees does Tide have?

Tide has 3,447 employees as of September 2026.

How much has Tide raised?

Tide has raised $442M in total, most recently a Private Equity round in September 2025.

Who is the CEO of Tide?

Dr. Oliver Prill (Chief Executive Officer (CEO)) sits at the top of Tide's reporting structure, with 11 direct reports.

Where does Tide hire from?

The most common previous employers of current Tide staff are Amazon.com (19 people), Revolut (17 people), Banco HSBC - servicos financeiros - Brasil (13 people).

Where do Tide employees go after leaving?

Former Tide employees most often move to JPMorgan Chase & (7), Tabby (6), OVO (6).

What companies were founded by ex-Tide employees?

At least 41 companies have a founder who previously worked at Tide, including Moniepoint, Sitecore, Purpleplum Digital Solutions Pvt.

How much traffic does Tide get from search?

Tide attracts about 2,906 organic search visits a month, worth roughly $84K a month in equivalent ad spend.

What skills do people at Tide have?

The most common skills among Tide staff are Communication, Microsoft Excel, Microsoft Office, Customer Service, Teamwork.

Where is Tide's team located?

Tide staff are concentrated in Telangana, India (85), Delhi, India (78), Haryana, India (64).

How big is Tide's engineering team?

Tide has about 536 people in Engineering, up 20% over the past year, as of September 2026.

How big is Tide's finance team?

Tide has about 455 people in Finance, up 15% over the past year, as of September 2026.

Computed from 590 current and 763 former Tide profiles, as of September 2026. Source: Crustdata.

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