Ubeya
Ubeya provides workforce management software for event operators, automating scheduling, payroll, and vendor coordination. The 121-person company raised $16M in a Series A in October 2024.
The growth story
Ubeya grew from 30 to 121 employees between 2021 and 2026, raising $16M along the way, most recently a Series A in October 2024.
About
Ubeya sells software that helps event organizers manage temporary staff. It replaces manual processes like spreadsheets and text messages with tools for scheduling, attendance tracking, and payroll, targeting businesses that rely on flexible labor.
The company is venture-backed with funding from firms like 500 Global and Magma Venture Partners. Its headcount of 121 suggests steady scaling since its 2017 founding, though recent growth rates aren't specified.
Founders and leadership
Sales is the largest department with 10 employees. Leadership includes alumni from Israeli military and enterprise software backgrounds, with a median tenure of 2 years suggesting moderate turnover.
The Ubeya org chart
Omri Dekalo (CEO & Co-Founder) leads 32 mapped leaders with 11 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Operations 42 (+35% YoY), Sales 18 (+50% YoY), Engineering 12 (+33% YoY), Customer Success and Support 11 (+57% YoY), Administrative 6 (0% YoY), Business Development 6 (-14% YoY).
Talent flow
10% of profiled employees came from the Israel Defense Forces, reflecting strong military recruitment. Alumni frequently move to tech companies like Wolt and Palo Alto Networks.
Most common previous employers of Ubeya staff: Israel Defense Forces (10), EY (3), myInterview (3), Gravyty (3), RSA Security (2), Atidim (2). Former Ubeya employees most often moved to Wolt (2), SeatPick (1), Palo Alto Networks (1), Catalyst Solutions (1), AppsFlyer (1), Heidi Spirgi Coaching & Consulting (1).
Alumni worth knowing
The Ubeya mafia
Four alumni-founded companies exist, including Zano (with 3 ex-Ubeya staff) and coaching firm Heidi Spirgi Consulting. Most ventures are early-stage.
4Sapir Tori, was Sales Account Manager until 2019Heidi Spirgi, was Board Member until 2022Lukas Trocewicz, was Business Development Representative until 2022Selin Alpdogan, was Sales Business Development Manager until 2023Hiring now
Web traffic
Traffic mix: 65% direct, 15% search, 4% social, 1% paid.
What this company is made of
Most common skills at Ubeya: Communication (37), Teamwork (29), Leadership (22), Customer Service (22), Problem Solving (20), English (19), Project Management (17), Microsoft Office (17).
Where the team actually sits
Ubeya people are concentrated in Tel Aviv District, Israel (23), Israel (15), England, United Kingdom (5), United States (2).
Search footprint
Ubeya attracts about 958 organic search visits a month, traffic worth roughly $15K a month if bought through ads. It gained 175 ranking keywords and lost 116 in the last period.
What employees say
- Compensation
- 4.60 / 5
- Career opportunities
- 4.80 / 5
- Senior management
- 5.00 / 5
- Work-life balance
- 4.80 / 5
Frequently asked
Ubeya has 121 employees as of September 2026.
Ubeya has raised $16M in total, most recently a Series A round in October 2024.
Ubeya was founded in 2017 by Omri Dekalo, Yuval Weinbaum.
Omri Dekalo (CEO & Co-Founder) sits at the top of Ubeya's reporting structure, with 11 direct reports.
The most common previous employers of current Ubeya staff are Israel Defense Forces (10 people), EY (3 people), myInterview (3 people).
Former Ubeya employees most often move to Wolt (2), SeatPick (1), Palo Alto Networks (1).
At least 4 companies have a founder who previously worked at Ubeya, including Zano, Heidi Spirgi Coaching & Consulting, Lukas Trocewicz.
Ubeya attracts about 958 organic search visits a month, worth roughly $15K a month in equivalent ad spend.
The most common skills among Ubeya staff are Communication, Teamwork, Leadership, Customer Service, Problem Solving.
Ubeya staff are concentrated in Tel Aviv District, Israel (23), Israel (15), England, United Kingdom (5).
Ubeya has about 42 people in Operations, up 35% over the past year, as of September 2026.
Ubeya has about 18 people in Sales, up 50% over the past year, as of September 2026.
Computed from 56 current and 53 former Ubeya profiles, as of September 2026. Source: Crustdata.
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