
Unlock
Unlock Technologies is a financial services company that provides home equity agreements, allowing homeowners to access equity without monthly payments. The Tempe-based firm has raised $430M and employs 190 people.
The growth story

Unlock grew from 80 to 190 employees between 2022 and 2026, raising $430M along the way, most recently a Series B in September 2024.
About
Unlock offers home equity agreements, an alternative financing product that lets homeowners tap into their property's value without taking on debt or monthly payments. The product targets homeowners seeking liquidity while avoiding traditional loan structures.
The company raised $430M in funding, including a Series B round in September 2024. With 190 employees, Unlock has built a substantial workforce since its 2019 founding, though its recent headcount growth rate is unclear.
Founders and leadership
Sales is Unlock's largest function, with 8 employees in that department. The company's leadership team includes executives with backgrounds in financial services and real estate, though specific names are not provided.












The Unlock org chart
James Riccitelli (Chief Executive Officer) leads 59 mapped leaders with 9 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew

Headcount by function: Finance 45 (+5% YoY), Engineering 16 (-6% YoY), Accounting 16 (0% YoY), Business Development 12 (0% YoY), Information Technology 10 (+11% YoY), Sales 9 (+13% YoY).
Talent flow
Unlock draws heavily from traditional financial institutions, with Unison, Bank of America, and Wells Fargo being its top talent sources. Employees tend to move to other financial services firms, with loanDepot and Saluda Grade being common destinations.

Most common previous employers of Unlock staff: Unison (16), Bank of America (8), Wells Fargo (7), JPMorganChase (6), ZipRecruiter (5), Freedom Financial Network (4). Former Unlock employees most often moved to loanDepot (3), Saluda Grade (2), ADP (2), Splitero (2), Flagstar Bank (1), Center for Advanced Preparedness and Threat Response Simulation (CAPTRS) (1).
Alumni worth knowing
The Unlock mafia
Unlock alumni have founded three companies, including Jubilee Homes (13 staff) and Trentium Capital (8 staff). These ventures suggest entrepreneurial activity among former employees.


3
Brian Elbogen, was Advisor until 2024
Caleb Trent, was HEA/HELOC until 2021
Tera Anderson, was Director of Brand and Consumer Insights until 2026Web traffic

Traffic mix: 21% direct, 25% search, 4% social, 14% paid.
What this company is made of

Most common skills at Unlock: Customer Service (66), Leadership (65), Communication (53), Management (49), Sales (48), Microsoft Office (48), Analytical Skills (45), Microsoft Excel (44).
Where the team actually sits

Unlock people are concentrated in Arizona, United States (22), California, United States (16), Michigan, United States (12), United States (8).
Search footprint
Unlock attracts about 1,146 organic search visits a month, traffic worth roughly $129K a month if bought through ads. It gained 1,061 ranking keywords and lost 821 in the last period.
What employees say
- Compensation
- 3.40 / 5
- Career opportunities
- 2.50 / 5
- Senior management
- 2.60 / 5
- Work-life balance
- 3.20 / 5
Frequently asked
Unlock has 190 employees as of September 2026.
Unlock has raised $430M in total, most recently a Series B round in September 2024.
Unlock was founded in 2019 by Ryan Craft.
James Riccitelli (Chief Executive Officer) sits at the top of Unlock's reporting structure, with 9 direct reports.
The most common previous employers of current Unlock staff are Unison (16 people), Bank of America (8 people), Wells Fargo (7 people).
Former Unlock employees most often move to loanDepot (3), Saluda Grade (2), ADP (2).
At least 3 companies have a founder who previously worked at Unlock, including Jubilee Homes, Trentium Capital, Anderson Insights.
Unlock attracts about 1,146 organic search visits a month, worth roughly $129K a month in equivalent ad spend.
The most common skills among Unlock staff are Customer Service, Leadership, Communication, Management, Sales.
Unlock staff are concentrated in Arizona, United States (22), California, United States (16), Michigan, United States (12).
Unlock has about 45 people in Finance, up 5% over the past year, as of September 2026.
Unlock has about 16 people in Engineering, down 6% over the past year, as of September 2026.
Computed from 126 current and 66 former Unlock profiles, as of September 2026. Source: Crustdata.
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