Vacatia

Technology, Information and InternetSan Francisco, California, United StatesFounded 2013425 employees$49M raised

Vacatia is a timeshare marketplace that has raised $49M in venture funding, most recently a Series B in November 2021. The company employs 425 people.

+118%
Information Technology is Vacatia's fastest-growing team over the past year, now 24 people.
12%
12% of analysed staff worked at Hilton Grand Vacations before joining. No other company feeds Vacatia more.
-42%
Open roles are down 42% year over year, at 57 today.
Employees
425
Total raised
$49M
Last: Series B
Open roles
57
-42% vs last year
Site visitors
154K
per month
Alumni founders

The growth story

Vacatia headcount and funding425 people today
426$20M425202120222023202420252026
Data by CrustdataCrustdata

Vacatia grew from 27 to 425 employees between 2021 and 2026, raising $49M along the way, most recently a Series B in November 2021.

About

Vacatia operates an online platform for buying, selling, and managing timeshare properties. It targets vacation property owners looking to monetize unused weeks and travelers seeking discounted stays at resorts.

The company has scaled to 425 employees since its 2013 founding, drawing most of its funding from a $49M Series B round in late 2021. Its workforce comes primarily from timeshare industry veterans rather than tech backgrounds.

Founders and leadership

Sales is the largest department with 41 employees, reflecting the company's focus on timeshare transactions. Leadership appears to be concentrated in the Bay Area despite the Florida-heavy employee base.

The Vacatia org chart

Caroline Shin (CEO & Co-Founder) leads 60 mapped leaders with 9 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
SSales
81+72%
OOperations
68+58%
CCustomer Success and Support
39+86%
MMarketing
36+71%
BBusiness Development
36+50%
HHuman Resources
31+107%
IInformation Technology
24+118%
AAccounting
18+64%
FFinance
16+33%
Data by CrustdataCrustdata

Headcount by function: Sales 81 (+72% YoY), Operations 68 (+58% YoY), Customer Success and Support 39 (+86% YoY), Marketing 36 (+71% YoY), Business Development 36 (+50% YoY), Human Resources 31 (+107% YoY).

Talent flow

Over half of Vacatia's hires come from major timeshare operators like Hilton Grand Vacations (26 hires) and Bluegreen Vacations (23). Employees stay for just 1 year on average before moving on.

Where Vacatia people come from, and where they go224 current + 111 former profiles
26 people: Hilton Grand Vacations → Vacatia23 people: Bluegreen Vacations → Vacatia14 people: Diamond Resorts® → Vacatia13 people: Marriott Vacations Worldwide → Vacatia10 people: Holiday Inn Club Vacations → Vacatia8 people: Wyndham Destinations → Vacatia8 people: Wyndham Vacation Ownership → Vacatia7 people: Marriott International → Vacatia1 people: Vacatia → Travel + Leisure1 people: Vacatia → LSR Data & Tech Solutions1 people: Vacatia → GetYourGuide1 people: Vacatia → TripleHelix Technologies1 people: Vacatia → Lark1 people: Vacatia → Avis Budget1 people: Vacatia → Navan1 people: Vacatia → OpenEd.coVacatia425 peopleCAME FROMWENT TOHilton Grand Vacati…26 peopleBluegreen Vacations23 peopleDiamond Resorts®14 peopleMarriott Vacations …13 peopleHoliday Inn Club Va…10 peopleWyndham Destinations8 peopleWyndham Vacation Ow…8 peopleMarriott Internatio…7 peopleTravel + Leisure1 peopleLLSR Data & Tech Sol…1 peopleGetYourGuide1 peopleTripleHelix Technol…1 peopleLark1 peopleAvis Budget1 peopleNavan1 peopleOpenEd.co1 people
Data by CrustdataCrustdata

Most common previous employers of Vacatia staff: Hilton Grand Vacations (26), Bluegreen Vacations (23), Diamond Resorts® (14), Marriott Vacations Worldwide (13), Holiday Inn Club Vacations (10), Wyndham Destinations (8). Former Vacatia employees most often moved to Travel + Leisure (1), LSR Data & Tech Solutions (1), GetYourGuide (1), TripleHelix Technologies (1), Lark (1), Avis Budget (1).

Alumni worth knowing

Hiring now

Virtual Timeshare Sales RepresentativeVerification Loan OfficerUnified Communications EngineerTravel CoordinatorSr. Analyst, Portfolio & Asset ManagementSr Marketing ManagerSenior Director of Training - Resort OperationsReservations SpecialistReservations AgentRegional Sales Manager (Rentals)

Web traffic

vacatia.com monthly visitors+1% month over month
25,71497,212168,709153,635202420252026
Data by CrustdataCrustdata

Traffic mix: 55% direct, 32% search, 1% social, 0% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
CCustomer Service
164
LLeadership
132
MMicrosoft Office
116
MManagement
115
CCommunication
111
SSales
97
MMicrosoft Excel
96
HHospitality Industry
89
TTeam Leadership
77
PProject Management
76
Data by CrustdataCrustdata

Most common skills at Vacatia: Customer Service (164), Leadership (132), Microsoft Office (116), Management (115), Communication (111), Sales (97), Microsoft Excel (96), Hospitality Industry (89).

Where the team actually sits

Headcount by regionHQ: San Francisco, California, United States
FFlorida, United States
77
UUnited States
19
MMiami-Fort Lauderdale Area
17
GGreater Orlando
13
VVirginia, United States
11
NNevada, United States
10
OOregon, United States
8
CCalifornia, United States
6
Data by CrustdataCrustdata

Vacatia people are concentrated in Florida, United States (77), United States (19), Miami-Fort Lauderdale Area (17), Greater Orlando (13).

Search footprint

Organic clicks
19,580
per month
Traffic worth
$289K
if bought as ads
Ranking keywords
27,580
Ads budget
$19K
per month

Vacatia attracts about 19,580 organic search visits a month, traffic worth roughly $289K a month if bought through ads. It gained 8,534 ranking keywords and lost 4,840 in the last period.

What employees say

Compensation
3.50 / 5
Career opportunities
3.50 / 5
Senior management
3.60 / 5
Work-life balance
3.50 / 5

Frequently asked

How many employees does Vacatia have?

Vacatia has 425 employees as of September 2026.

How much has Vacatia raised?

Vacatia has raised $49M in total, most recently a Series B round in November 2021.

Who founded Vacatia?

Vacatia was founded in 2013 by Caroline Shin.

Who is the CEO of Vacatia?

Caroline Shin (CEO & Co-Founder) sits at the top of Vacatia's reporting structure, with 9 direct reports.

Where does Vacatia hire from?

The most common previous employers of current Vacatia staff are Hilton Grand Vacations (26 people), Bluegreen Vacations (23 people), Diamond Resorts® (14 people).

Where do Vacatia employees go after leaving?

Former Vacatia employees most often move to Travel + Leisure (1), LSR Data & Tech Solutions (1), GetYourGuide (1).

How much traffic does Vacatia get from search?

Vacatia attracts about 19,580 organic search visits a month, worth roughly $289K a month in equivalent ad spend.

What skills do people at Vacatia have?

The most common skills among Vacatia staff are Customer Service, Leadership, Microsoft Office, Management, Communication.

Where is Vacatia's team located?

Vacatia staff are concentrated in Florida, United States (77), United States (19), Miami-Fort Lauderdale Area (17).

How big is Vacatia's sales team?

Vacatia has about 81 people in Sales, up 72% over the past year, as of September 2026.

How big is Vacatia's operations team?

Vacatia has about 68 people in Operations, up 58% over the past year, as of September 2026.

Computed from 224 current and 111 former Vacatia profiles, as of September 2026. Source: Crustdata.

Build this for any company

Every number on this page came from the Crustdata API. Point the MCP at a company and get the same org chart, alumni list and talent flow in one prompt.

See it Live in ActionRead the API docs