Attention
Attention sells AI-powered sales intelligence software that automates CRM updates, scores sales conversations, and enables search across customer interactions. The company has raised $50M and employs 102 people.
The growth story
Attention grew from 5 to 102 employees between 2021 and 2026, raising $50M along the way, most recently a Series B in June 2026.
About
Attention's software automatically logs CRM entries after sales calls, analyzes conversation quality, and lets users search across all customer interactions. It targets sales teams looking to reduce manual data entry and improve deal visibility.
The company raised $50M in a Series B round in 2026 and has grown to 102 employees. Its investors include 645 Ventures, Aglaé Ventures, and Alven.
Founders and leadership
Engineering is the largest function with 37 staff, representing over a third of the company. The leadership team spans New York, where the company is headquartered.
The Attention org chart
Anis Bennaceur (Co-Founder and CEO) leads 13 mapped leaders with 7 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 38 (+27% YoY), Sales 15 (+7% YoY), Business Development 8 (+33% YoY), Entrepreneurship 7 (+17% YoY), Marketing 5 (+25% YoY), Information Technology 3 (0% YoY).
Talent flow
Attention hires heavily from Rappi and Globant, with 5 staff from each. Alumni have moved to companies like Sales Assembly and Baseten. Three employees each came from Stanford University and Universidad Nacional de Colombia.
Most common previous employers of Attention staff: Rappi (5), Globant (5), SWIPECAST (3), Tul (3), Stanford Consulting (3), Mercado Libre (3). Former Attention employees most often moved to Sales Assembly (1), Rillet (1), GrowthLoop (1), Pin.com - AI Recruiting (1), Baseten (1), Vanta (1).
Alumni worth knowing
Hiring now
Web traffic
Traffic mix: 54% direct, 29% search, 7% social, 2% paid.
What this company is made of
Most common skills at Attention: Python (Programming Language) (27), Leadership (25), JavaScript (22), Sales (21), SQL (19), Communication (18), Amazon Web Services (AWS) (17), Java (17).
Where the team actually sits
Attention people are concentrated in New York, United States (28), Antioquia, Colombia (10), New York City Metropolitan Area (6), Colombia (3).
Search footprint
Attention attracts about 1,088 organic search visits a month, traffic worth roughly $47K a month if bought through ads. It gained 1,068 ranking keywords and lost 485 in the last period.
Frequently asked
Attention has 102 employees as of September 2026.
Attention has raised $50M in total, most recently a Series B round in June 2026.
Attention was founded in 2021 by Anis Bennaceur, Matthias Wickenburg.
Anis Bennaceur (Co-Founder and CEO) sits at the top of Attention's reporting structure, with 7 direct reports.
The most common previous employers of current Attention staff are Rappi (5 people), Globant (5 people), SWIPECAST (3 people).
Former Attention employees most often move to Sales Assembly (1), Rillet (1), GrowthLoop (1).
Attention attracts about 1,088 organic search visits a month, worth roughly $47K a month in equivalent ad spend.
The most common skills among Attention staff are Python (Programming Language), Leadership, JavaScript, Sales, SQL.
Attention staff are concentrated in New York, United States (28), Antioquia, Colombia (10), New York City Metropolitan Area (6).
Attention has about 38 people in Engineering, up 27% over the past year, as of September 2026.
Attention has about 15 people in Sales, up 7% over the past year, as of September 2026.
Computed from 65 current and 26 former Attention profiles, as of September 2026. Source: Crustdata.
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