CaptivateIQ
CaptivateIQ sells AI-powered software for sales compensation planning and performance management. The company has raised $165M, most recently in a Series C in January 2022, and employs 279 people.
The growth story
CaptivateIQ grew from 149 to 279 employees between 2021 and 2026, raising $165M along the way, most recently a Series C in January 2022.
About
CaptivateIQ provides a platform for companies to model and manage sales compensation plans, quotas, territories, and headcount. Its AI-powered tools aim to help sales organizations align incentives and scale operations more efficiently.
The company has grown rapidly since its 2017 founding, reaching a $165M total funding milestone with its Series C in early 2022. Backers include Accel, Bessemer Venture Partners, and Elad Gil. CaptivateIQ has been recognized as a leader in sales performance management by Gartner and Forrester.
Founders and leadership
Engineering is the largest function at CaptivateIQ, with 77 employees. The company has a median tenure of 2 years, suggesting steady turnover as it scales.
The CaptivateIQ org chart
Mark Schopmeyer (Co-Founder / Co-CEO) leads 60 mapped leaders with 5 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 87 (+19% YoY), Sales 37 (+19% YoY), Information Technology 29 (+7% YoY), Customer Success and Support 19 (+58% YoY), Business Development 18 (0% YoY), Entrepreneurship 15 (-6% YoY).
Talent flow
CaptivateIQ draws heavily from competitors in the sales performance management space, with Varicent and Xactly being the top talent sources. Alumni frequently move to Salesforce and Gong, indicating strong demand for their skills in enterprise SaaS.
Most common previous employers of CaptivateIQ staff: Varicent (8), Xactly (7), Intangent (6), IBM (6), memoryBlue (5), Oracle (5). Former CaptivateIQ employees most often moved to Salesforce (6), Composed Comp (5), Gong (3), IBM (3), Hightouch (2), Unify (2).
Alumni worth knowing
The CaptivateIQ mafia
CaptivateIQ alumni have founded at least 9 companies, including Span (48 staff) and Cordion (9 staff). This entrepreneurial activity suggests the company attracts and develops talent capable of launching their own ventures.
9Michael Ludlow, was Director, Professional Services at CaptivateIQ until 2024Cassie Coke, was Senior Director, Strategy and Operations | Chief of Staff until 2025Nate Broome, was Senior Vice President of Sales until 2025Joel Newbert, was Head of Finance until 2024Alexandra Hodgson (Gorki), was Business Development - Strategic Business Services until 2021
Jace Allen, was Head of Account Management & Customer Success until 2024
Samantha Cox, was Senior Event Manager until 2022
Andreas Christian Boehmer, was Head of Professional Services and Partner Solutions until 2024Hiring now
Web traffic
Traffic mix: 83% direct, 7% search, 2% social, 0% paid.
What this company is made of
Most common skills at CaptivateIQ: Leadership (122), Microsoft Office (98), Microsoft Excel (97), Management (91), Customer Service (90), Project Management (81), Sales (68), Teamwork (63).
Where the team actually sits
CaptivateIQ people are concentrated in Texas, United States (25), California, United States (21), Ontario, Canada (17), San Francisco Bay Area (14).
Search footprint
CaptivateIQ attracts about 6,695 organic search visits a month, traffic worth roughly $101K a month if bought through ads. It gained 3,390 ranking keywords and lost 2,747 in the last period.
What employees say
- Compensation
- 3.90 / 5
- Career opportunities
- 3.60 / 5
- Senior management
- 3.60 / 5
- Work-life balance
- 3.70 / 5
Frequently asked
CaptivateIQ has 279 employees as of September 2026.
CaptivateIQ has raised $165M in total, most recently a Series C round in January 2022.
CaptivateIQ was founded in 2017 by Mark Schopmeyer.
Mark Schopmeyer (Co-Founder / Co-CEO) sits at the top of CaptivateIQ's reporting structure, with 5 direct reports.
The most common previous employers of current CaptivateIQ staff are Varicent (8 people), Xactly (7 people), Intangent (6 people).
Former CaptivateIQ employees most often move to Salesforce (6), Composed Comp (5), Gong (3).
At least 9 companies have a founder who previously worked at CaptivateIQ, including Span, Cordion, Novos.
CaptivateIQ attracts about 6,695 organic search visits a month, worth roughly $101K a month in equivalent ad spend.
The most common skills among CaptivateIQ staff are Leadership, Microsoft Office, Microsoft Excel, Management, Customer Service.
CaptivateIQ staff are concentrated in Texas, United States (25), California, United States (21), Ontario, Canada (17).
CaptivateIQ has about 87 people in Engineering, up 19% over the past year, as of September 2026.
CaptivateIQ has about 37 people in Sales, up 19% over the past year, as of September 2026.
Computed from 217 current and 255 former CaptivateIQ profiles, as of September 2026. Source: Crustdata.
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