CARTO
CARTO sells geospatial analysis software that integrates with cloud data warehouses and AI platforms. The company has raised $94M and employs 345 people.
The growth story
CARTO grew from 287 to 345 employees between 2022 and 2026, raising $94M along the way, most recently a Series C in December 2021.
About
CARTO provides GIS software that lets users analyze location data directly within their existing cloud infrastructure. Its tools are used for tasks like network planning, risk assessment, and identifying growth opportunities, with a focus on integrating spatial analysis into automated workflows.
The company has raised $94M, most recently in a Series C round in December 2021. Its workforce of 345 spans engineering-heavy teams, with a median tenure of 3 years.
Founders and leadership
Engineering is CARTO's largest function, accounting for 49 employees. The company's leadership team is based in New York, with operations likely extending to Europe given its investor base and talent sources.
The CARTO org chart
Luis S. (CEO) leads 60 mapped leaders with 8 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 61 (-5% YoY), Operations 49 (+4% YoY), Sales 37 (+23% YoY), Information Technology 28 (+12% YoY), Business Development 27 (0% YoY), Arts and Design 17 (+21% YoY).
Talent flow
CARTO recruits heavily from Spanish universities, particularly Universidad de Sevilla and Universidad Complutense de Madrid. Its workforce comes from geospatial and tech firms like Geographica and Isotrol, with alumni moving to companies including MOGU and Placer.ai.
Most common previous employers of CARTO staff: Geographica (14), Isotrol (5), Tuenti (4), Accenture (4), Ayesa (4), Wellness TechGroup (4). Former CARTO employees most often moved to MOGU (6), Xoople (3), Salesforce (3), Felt (3), RevenueCat (3), Placer.ai (3).
Alumni worth knowing
The CARTO mafia
CARTO alumni have founded 16 companies, including Recall Labs (144 staff), Tamr (112 staff), and Tinybird (52 staff). Multiple founders have gone on to build geospatial and data infrastructure startups.
17Andrew Hill, was Chief Science Officer until 2016Anthony Deighton, was Board Member until 2021Javi Santana, was CTO until 2017Héctor García, was Director of Business Development & Strategy until 2024Alberto Asuero, was CTO until 2024Lars Francke, was Big Data Consultant (Freelancer) until 2014
Fernando Carrasco, was Head of Sales - MENA and APAC until 2018
Ángela Del Carmen Fuentes, was Marketing Associate until 2017
Abel Vázquez Montoro, was Senior Solutions Engineer + Subject Matter Expert until 2018
Lucienne Rutherford, was Senior Sales Director, Northern Europe & North America until 2024
Jorge Gomez Sancha, was VP of Engineering until 2017
Sanjay BISHT, was Product Market Strategy (MBA Internship) until 2015
Sahara Juste, was Global Sales Director until 2023
Virginia Diego, was Product Marketing until 2020
Jose González León, was Business Analyst until 2022Web traffic
Traffic mix: 53% direct, 30% search, 3% social, 1% paid.
What this company is made of
Most common skills at CARTO: Python (Programming Language) (67), SQL (63), Microsoft Office (56), Project Management (51), English (50), Leadership (48), Geographic Information Systems (GIS) (47), JavaScript (46).
Where the team actually sits
CARTO people are concentrated in Community of Madrid, Spain (23), Andalusia, Spain (16), Greater Sevilla Metropolitan Area (13), Greater Madrid Metropolitan Area (12). 2 offices on record.
Search footprint
CARTO attracts about 12,520 organic search visits a month, traffic worth roughly $50K a month if bought through ads. It gained 2,378 ranking keywords and lost 1,613 in the last period.
What employees say
- Compensation
- 3.50 / 5
- Career opportunities
- 3.10 / 5
- Senior management
- 2.90 / 5
- Work-life balance
- 3.90 / 5
Frequently asked
CARTO has 345 employees as of September 2026.
CARTO has raised $94M in total, most recently a Series C round in December 2021.
CARTO was founded in 2012 by Javier de la Torre.
Luis S. (CEO) sits at the top of CARTO's reporting structure, with 8 direct reports.
The most common previous employers of current CARTO staff are Geographica (14 people), Isotrol (5 people), Tuenti (4 people).
Former CARTO employees most often move to MOGU (6), Xoople (3), Salesforce (3).
At least 16 companies have a founder who previously worked at CARTO, including Recall Labs, Tamr, Tinybird.
CARTO attracts about 12,520 organic search visits a month, worth roughly $50K a month in equivalent ad spend.
The most common skills among CARTO staff are Python (Programming Language), SQL, Microsoft Office, Project Management, English.
CARTO staff are concentrated in Community of Madrid, Spain (23), Andalusia, Spain (16), Greater Sevilla Metropolitan Area (13).
CARTO has about 61 people in Engineering, down 5% over the past year, as of September 2026.
CARTO has about 49 people in Operations, up 4% over the past year, as of September 2026.
Computed from 136 current and 266 former CARTO profiles, as of September 2026. Source: Crustdata.
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