Cherry
Cherry Technologies provides payment plans for health and wellness providers, focusing on dental, veterinary, and medical aesthetics. The company has raised $94M, most recently in a September 2022 Series B, and employs 871 people.
The growth story
Cherry grew from 88 to 871 employees between 2021 and 2026, raising $94M along the way, most recently a Series B in September 2022.
About
Cherry sells financing solutions to healthcare providers, enabling them to offer payment plans to patients. Its plans target high approval rates and low costs, primarily serving dental, veterinary, and cosmetic medicine practices.
The company has scaled rapidly since its 2019 founding, reaching 871 employees. Its $94M in funding includes a Series B round in late 2022, backed by investors like DCM Ventures and Core Innovation Capital.
Founders and leadership
Sales is Cherry's largest function, with 138 employees. The company's leadership includes founders and executives with backgrounds in fintech and healthcare financing.
The Cherry org chart
Felix Steinmeyer (CEO & Co-Founder) leads 60 mapped leaders with 5 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Sales 289 (+173% YoY), Customer Success and Support 108 (+66% YoY), Engineering 76 (+62% YoY), Operations 60 (+15% YoY), Human Resources 52 (+100% YoY), Accounting 48 (+55% YoY).
Talent flow
Cherry recruits heavily from Align Technology, Oracle, and Insight Global. Its workforce includes graduates from top schools like Wharton and Stanford, with a median tenure of 2 years.
Most common previous employers of Cherry staff: Align Technology (9), Oracle (8), Insight Global (8), NCAA (7), Capital One (6), US Army (5). Former Cherry employees most often moved to Atticus (4), Thrive Financial (3), Strive Compounding Pharmacy (3), Salesforce (2), Adyen (2), Vacatia (2).
Alumni worth knowing
The Cherry mafia
Cherry alumni have founded 10 companies, including Thrive Financial (45 employees) and CircleRN. Several startups emerged from Y Combinator and Neo accelerator programs.
10Ryan Cannon, was Vice President, Head of Risk until 2023Thanh Huynh, was Senior Product Manager until 2023Aidan Pratt, was Data Science until 2022Nathaniel Heritage, was Senior Designer, Marketing until 2026Sara Hatzenbeller, was Regional Practice Development Manager SaaS until 2024Chris Granwehr, was Head of Growth until 2019
Austin Brooks, was Senior Revenue Enablement Manager until 2026
Anish Karthik, was Machine Learning Engineering Intern until 2025
Halid Busayr C., was Senior DevOps Engineer until 2020
John Walker, was Senior Account Executive until 2023Web traffic
Traffic mix: 73% direct, 15% search, 1% social, 1% paid.
What this company is made of
Most common skills at Cherry: Leadership (351), Communication (315), Sales (288), Customer Service (269), Microsoft Office (246), Microsoft Excel (245), Time Management (196), Teamwork (186).
Where the team actually sits
Cherry people are concentrated in California, United States (35), New York, United States (26), Texas, United States (24), Florida, United States (22).
Search footprint
Cherry attracts about 16,610 organic search visits a month, traffic worth roughly $250K a month if bought through ads. It gained 3,123 ranking keywords and lost 3,600 in the last period.
What employees say
- Compensation
- 4.20 / 5
- Career opportunities
- 4.00 / 5
- Senior management
- 3.80 / 5
- Work-life balance
- 3.50 / 5
Frequently asked
Cherry has 871 employees as of September 2026.
Cherry has raised $94M in total, most recently a Series B round in September 2022.
Cherry was founded in 2019 by Felix Steinmeyer, Charles Mourani.
Felix Steinmeyer (CEO & Co-Founder) sits at the top of Cherry's reporting structure, with 5 direct reports.
The most common previous employers of current Cherry staff are Align Technology (9 people), Oracle (8 people), Insight Global (8 people).
Former Cherry employees most often move to Atticus (4), Thrive Financial (3), Strive Compounding Pharmacy (3).
At least 10 companies have a founder who previously worked at Cherry, including Thrive Financial, CircleRN, Autostep (YC P26 & Neo).
Cherry attracts about 16,610 organic search visits a month, worth roughly $250K a month in equivalent ad spend.
The most common skills among Cherry staff are Leadership, Communication, Sales, Customer Service, Microsoft Office.
Cherry staff are concentrated in California, United States (35), New York, United States (26), Texas, United States (24).
Cherry has about 289 people in Sales, up 173% over the past year, as of September 2026.
Cherry has about 108 people in Customer Success and Support, up 66% over the past year, as of September 2026.
Computed from 292 current and 199 former Cherry profiles, as of September 2026. Source: Crustdata.
Build this for any company
Every number on this page came from the Crustdata API. Point the MCP at a company and get the same org chart, alumni list and talent flow in one prompt.