Engrain
Engrain sells interactive data visualization software for real estate companies, with a focus on multifamily and commercial properties. The 193-person company raised $17M in a 2023 Series A led by real estate specialists RET Ventures and Commonwealth Capital.
The growth story
Engrain grew from 132 to 193 employees between 2021 and 2026, raising $17M along the way, most recently a Series A in March 2023.
About
Engrain makes software that helps real estate firms visualize property data, targeting landlords and developers in multifamily, commercial, and retail sectors. Its tools likely help showcase properties to potential tenants or buyers.
The company has grown to 193 employees, though recent headcount trends are unclear. Its 2023 Series A suggests it's scaling after 13 years in operation, with backing from real estate-focused investors.
Founders and leadership
Sales is the largest department with 23 staff, suggesting a product-led growth model. Leadership appears Colorado-centric, with no executive details provided.
The Engrain org chart
Brent Steiner (Founder & CEO) leads 56 mapped leaders with 8 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Information Technology 30 (+30% YoY), Arts and Design 24 (-14% YoY), Sales 24 (0% YoY), Engineering 22 (+22% YoY), Customer Success and Support 13 (-24% YoY), Business Development 13 (+30% YoY).
Talent flow
Employees frequently come from retail (Starbucks, Target) and property management (Rent., Reside). Alumni often move to Salesforce or local Colorado tech firms like AdvancedPCB.
Most common previous employers of Engrain staff: Starbucks (5), Target (4), Rent. (3), Reside (2), SatisFacts & ApartmentRatings (2), SOAPOINT! (2). Former Engrain employees most often moved to Salesforce (3), AdvancedPCB (3), Lighthouse (2), Uptempo (2), Peek (2), Colorado Department of Transportation (2).
Alumni worth knowing
The Engrain mafia
Three alumni-founded startups exist, including gaming company Xaetium and cocktail bar chain Bonsai Bar (33 staff).
3Tim Arsenault, was Senior Full Stack Engineer until 2018Jennifer Cyphers, was Founder, President and Managing Director until 2012Patrick Kennedy, was Software Engineer until 2016Hiring now
Web traffic
Traffic mix: 44% direct, 37% search, 19% social, 0% paid.
What this company is made of
Most common skills at Engrain: Customer Service (77), Leadership (73), Communication (66), Microsoft Excel (60), Microsoft Office (59), Project Management (55), Management (54), Sales (47).
Where the team actually sits
Engrain people are concentrated in Colorado, United States (79), Denver Metropolitan Area (35), United States (4), Greater Seattle Area (2).
Search footprint
Engrain attracts about 1,864 organic search visits a month, traffic worth roughly $2K a month if bought through ads. It gained 46 ranking keywords and lost 39 in the last period.
What employees say
- Compensation
- 2.80 / 5
- Career opportunities
- 2.80 / 5
- Senior management
- 2.60 / 5
- Work-life balance
- 3.00 / 5
Frequently asked
Engrain has 193 employees as of September 2026.
Engrain has raised $17M in total, most recently a Series A round in March 2023.
Engrain was founded in 2010 by Brent Steiner, Patrik Vormittag.
Brent Steiner (Founder & CEO) sits at the top of Engrain's reporting structure, with 8 direct reports.
The most common previous employers of current Engrain staff are Starbucks (5 people), Target (4 people), Rent. (3 people).
Former Engrain employees most often move to Salesforce (3), AdvancedPCB (3), Lighthouse (2).
At least 3 companies have a founder who previously worked at Engrain, including Bonsai Bar, Pynwheel, Xaetium Gaming.
Engrain attracts about 1,864 organic search visits a month, worth roughly $2K a month in equivalent ad spend.
The most common skills among Engrain staff are Customer Service, Leadership, Communication, Microsoft Excel, Microsoft Office.
Engrain staff are concentrated in Colorado, United States (79), Denver Metropolitan Area (35), United States (4).
Engrain has about 30 people in Information Technology, up 30% over the past year, as of September 2026.
Engrain has about 24 people in Arts and Design, down 14% over the past year, as of September 2026.
Computed from 141 current and 238 former Engrain profiles, as of September 2026. Source: Crustdata.
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