Every
Every is a back-office operations platform for startups that raised $32M in a September 2024 Series A. The company has 11-50 employees.
About
Every provides software that handles incorporation, banking, payroll, accounting, and compliance for early-stage companies. Its tools aim to consolidate services typically spread across multiple vendors.
The company is in early growth with a Series A round led by Base10 Partners and others. Its engineering team makes up the largest function with 15 members.
Founders and leadership
Engineering is the largest department with 15 staff. The company has a flat structure with median tenure of just one year.
The Every org chart
Rajeev Behera (CEO) leads 20 mapped leaders with 7 direct reports. Click +N to expand a team; names link to the person’s public profile.
Talent flow
Employees frequently come from IBM (4 hires) and HR tech firms like Reflektive and Deel. Alumni have founded two companies, including fintech Cambrian.
Most common previous employers of Every staff: IBM (4), Reflektive (3), Calm (3), Rokt mParticle (3), Sounding Board (a BTS company) (3), Deel (2). Former Every employees most often moved to Cambrian (1), OoNee Sea Urchin Ranch (1), Teramind (1), Fidelity Investments (1), Oto (1), RyeStrategy (1).
Web traffic
Traffic mix: 59% direct, 12% search, 7% social, 2% paid.
Where the team actually sits
Every people are concentrated in California, United States (5), Brazil (4), Argentina (3), San Francisco Bay Area (3).
Search footprint
Every attracts about 2,404 organic search visits a month, traffic worth roughly $251K a month if bought through ads. It gained 1,042 ranking keywords and lost 2,061 in the last period.
Frequently asked
Every has raised $32M in total, most recently a Series A round in September 2024.
Every was founded in 2021 by Barry Peterson.
Rajeev Behera (CEO) sits at the top of Every's reporting structure, with 7 direct reports.
The most common previous employers of current Every staff are IBM (4 people), Reflektive (3 people), Calm (3 people).
Former Every employees most often move to Cambrian (1), OoNee Sea Urchin Ranch (1), Teramind (1).
Every attracts about 2,404 organic search visits a month, worth roughly $251K a month in equivalent ad spend.
Every staff are concentrated in California, United States (5), Brazil (4), Argentina (3).
Computed from 50 current and 11 former Every profiles, as of September 2026. Source: Crustdata.
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