Lupa
Lupa sells AI-powered veterinary practice management software. The London-based startup raised $25M in a Series A round in March 2025 and employs 78 people.
The growth story
Lupa grew from 2 to 78 employees between 2023 and 2026, raising $25M along the way, most recently a Series A in March 2025.
About
Lupa develops operating system software for veterinary clinics, combining AI tools with cloud infrastructure and integrations to help manage practice operations. Its platform aims to streamline workflows and improve care delivery.
The company launched in 2023 and has grown to 78 employees. Its $25M Series A funding in March 2025 included investments from EXOR N.V., Firstminute Capital, and Singular.
Founders and leadership
Engineering is Lupa's largest function with 12 staff. The company has a median employee tenure of one year, suggesting rapid scaling since its 2023 founding.
The Lupa org chart
Nicolò Frisiani (Founder & CEO) leads 21 mapped leaders with 5 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Engineering 11 (0% YoY), Entrepreneurship 11 (0% YoY), Operations 10 (-9% YoY), Sales 9 (+80% YoY), Business Development 8 (+33% YoY), Information Technology 7 (+40% YoY).
Talent flow
Lupa recruits heavily from consulting firms (Boston Consulting Group) and tech companies (Amazon, Google, Meta), as well as veterinary software specialists (ezyVet, IDEXX). Alumni have moved to roles at SAP, Deliveroo, and veterinary-focused startups.
Most common previous employers of Lupa staff: Boston Consulting Group (BCG) (5), ezyVet (5), Amazon (5), Google (4), IDEXX (4), Meta (3). Former Lupa employees most often moved to Model ML (1), SAP (1), CoVet (1), Deliveroo (1), VetStack Consulting (1), Playground (1).
Alumni worth knowing
Hiring now
Web traffic
Traffic mix: 81% direct, 10% search, 0% social, 0% paid.
What this company is made of
Most common skills at Lupa: Leadership (19), Microsoft Excel (18), Microsoft Office (18), Management (18), Project Management (18), Python (Programming Language) (16), SQL (14), Marketing (13).
Where the team actually sits
Lupa people are concentrated in England, United Kingdom (30), United Kingdom (14), London Area, United Kingdom (2), Australia (1).
Search footprint
Lupa attracts about 633 organic search visits a month, traffic worth roughly $0K a month if bought through ads. It gained 5 ranking keywords and lost 18 in the last period.
What employees say
- Compensation
- 3.70 / 5
- Career opportunities
- 3.90 / 5
- Senior management
- 3.90 / 5
- Work-life balance
- 3.00 / 5
Frequently asked
Lupa has 78 employees as of September 2026.
Lupa has raised $25M in total, most recently a Series A round in March 2025.
Lupa was founded in 2023 by Nicolò Frisiani, Matei Bjola, Raul Lozano Martin, Sebastian Blomeyer-Bartenstein.
Nicolò Frisiani (Founder & CEO) sits at the top of Lupa's reporting structure, with 5 direct reports.
The most common previous employers of current Lupa staff are Boston Consulting Group (BCG) (5 people), ezyVet (5 people), Amazon (5 people).
Former Lupa employees most often move to Model ML (1), SAP (1), CoVet (1).
Lupa attracts about 633 organic search visits a month, worth roughly $0K a month in equivalent ad spend.
The most common skills among Lupa staff are Leadership, Microsoft Excel, Microsoft Office, Management, Project Management.
Lupa staff are concentrated in England, United Kingdom (30), United Kingdom (14), London Area, United Kingdom (2).
Lupa has about 11 people in Engineering, up 0% over the past year, as of September 2026.
Lupa has about 11 people in Entrepreneurship, up 0% over the past year, as of September 2026.
Computed from 49 current and 26 former Lupa profiles, as of September 2026. Source: Crustdata.
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