
paretos
Paretos sells AI-powered decision-making software that helps companies optimize complex operations like supply chains and forecasting. The 57-person German startup raised $23M in a Series A in October 2024.
The growth story

paretos grew from 16 to 57 employees between 2021 and 2026, raising $23M along the way, most recently a Series A in October 2024.
About
Paretos' platform uses pre-trained AI models to automate complex business decisions, targeting companies that currently rely on manual Excel analysis. It positions itself as an alternative to hiring data science teams for operational optimization tasks.
The company has grown to 57 employees since its 2020 founding, with engineering making up nearly 20% of staff. Its $23M Series A suggests strong investor interest in AI-driven operations tools, though headcount growth rates aren't specified.
Founders and leadership
Engineering is the largest department with 11 staff, representing nearly 20% of the company. Leadership appears technical, with multiple team members from mobility and AI backgrounds at companies like moovel and Mercedes-Benz.
The paretos org chart
Thorsten Heilig (CEO&Co-Founder) leads 15 mapped leaders with 5 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew

Headcount by function: Engineering 18 (+20% YoY), Entrepreneurship 8 (0% YoY), Sales 6 (0% YoY), Business Development 5 (-29% YoY), Product Management 4 (+33% YoY), Marketing 3 (+50% YoY).
Talent flow
Paretos recruits heavily from local German universities, particularly Heidelberg University and TU Darmstadt. Alumni frequently move to other AI and tech companies, with Synthesia and E.ON Digital Technology being top destinations.

Most common previous employers of paretos staff: moovel (2), bitExpert (2), Hochschule München University of Applied Sciences (2), Mercedes-Benz (2), Getsafe (2), Deggendorf Institute of Technology (2). Former paretos employees most often moved to Synthesia (2), E.ON Digital Technology (2), Juna AI (1), Schletter (1), doinstruct (1), Ivalua (1).
Alumni worth knowing








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Web traffic

Traffic mix: 0% direct, 0% search, 0% social, 0% paid.
What this company is made of

Most common skills at paretos: Project Management (21), Python (Programming Language) (20), Business Strategy (16), Microsoft Excel (16), Business Development (14), Strategy (14), Microsoft Office (13), SQL (13).
Where the team actually sits

paretos people are concentrated in Baden-Württemberg, Germany (20), Bavaria, Germany (6), Germany (6), Greater Munich Metropolitan Area (3).
Search footprint
paretos attracts about 42 organic search visits a month, traffic worth roughly $0K a month if bought through ads. It gained 3 ranking keywords and lost 13 in the last period.
What employees say
- Compensation
- 4.00 / 5
- Career opportunities
- 5.00 / 5
- Senior management
- 5.00 / 5
- Work-life balance
- 5.00 / 5
Frequently asked
paretos has 57 employees as of September 2026.
paretos has raised $23M in total, most recently a Series A round in October 2024.
paretos was founded in 2020 by Thorsten Heilig, Fabian Rang.
Thorsten Heilig (CEO&Co-Founder) sits at the top of paretos's reporting structure, with 5 direct reports.
The most common previous employers of current paretos staff are moovel (2 people), bitExpert (2 people), Hochschule München University of Applied Sciences (2 people).
Former paretos employees most often move to Synthesia (2), E.ON Digital Technology (2), Juna AI (1).
paretos attracts about 42 organic search visits a month, worth roughly $0K a month in equivalent ad spend.
The most common skills among paretos staff are Project Management, Python (Programming Language), Business Strategy, Microsoft Excel, Business Development.
paretos staff are concentrated in Baden-Württemberg, Germany (20), Bavaria, Germany (6), Germany (6).
paretos has about 18 people in Engineering, up 20% over the past year, as of September 2026.
paretos has about 8 people in Entrepreneurship, up 0% over the past year, as of September 2026.
Computed from 47 current and 55 former paretos profiles, as of September 2026. Source: Crustdata.
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