Simile

Software DevelopmentPalo Alto, California, United StatesFounded 2025$300M raised

Simile sells simulation software to enterprises, helping them accelerate growth and reduce risk in decision-making. The Palo Alto-based company has raised $300M in funding, including a Series B in July 2026, and counts CVS, Gallup, and Suntory among its customers.

Employees
Total raised
$300M
Last: Series B
Site visitors
677K
per month
Alumni founders

About

Simile develops simulation software for enterprise clients looking to modernize their decision-making processes. Its platform helps companies shorten innovation cycles and reduce risk in strategic choices.

The company has raised $300M in funding, including a Series B round in July 2026, backed by investors like Bain Capital Ventures and angels including Fei-Fei Li and Andrej Karpathy. With a small team of 2-10 employees, Simile serves major clients like CVS and Gallup.

Founders and leadership

Simile's leadership includes founders with backgrounds in enterprise software and AI. The company's largest function is sales, with four employees focused on client acquisition and growth.

The Simile org chart

Joon Sung Park (Co-Founder, CEO) leads 11 mapped leaders with 2 direct reports. Click +N to expand a team; names link to the person’s public profile.

Talent flow

Simile recruits heavily from Stanford University, which accounts for 8 of its hires. Other top talent sources include Figma, Google, and Meta, with many employees having backgrounds in AI and enterprise software.

Where Simile people come from, and where they go55 current + 2 former profiles
8 people: Stanford University → Simile7 people: Figma → Simile5 people: Google → Simile5 people: Cresta → Simile5 people: Meta → Simile4 people: Facebook → Simile4 people: Microsoft → Simile4 people: Boston Consulting Group (BCG) → SimileSimileCAME FROMWENT TOStanford University8 peopleFigma7 peopleGoogle5 peopleCresta5 peopleMeta5 peopleFacebook4 peopleMicrosoft4 peopleBoston Consulting G…4 people
Data by CrustdataCrustdata

Most common previous employers of Simile staff: Stanford University (8), Figma (7), Google (5), Cresta (5), Meta (5), Facebook (4).

Web traffic

simile.ai monthly visitors-14% month over month
58,654643,7271,228,800676,84420252026
Data by CrustdataCrustdata

Traffic mix: 40% direct, 7% search, 2% social, 1% paid.

Where the team actually sits

Headcount by regionHQ: Palo Alto, California, United States
NNew York, United States
16
CCalifornia, United States
13
SSan Francisco Bay Area
10
NNew York City Metropolitan Area
4
UUnited States
3
OOntario, Canada
2
FFlorida, United States
1
CColorado, United States
1
Data by CrustdataCrustdata

Simile people are concentrated in New York, United States (16), California, United States (13), San Francisco Bay Area (10), New York City Metropolitan Area (4).

Search footprint

Organic clicks
7
per month
Ranking keywords
1

Simile attracts about 7 organic search visits a month. It gained 0 ranking keywords and lost 0 in the last period.

Frequently asked

How much has Simile raised?

Simile has raised $300M in total, most recently a Series B round in July 2026.

Who founded Simile?

Simile was founded in 2025 by Michael Bernstein, Lainie Yallen, Joon Sung Park.

Who is the CEO of Simile?

Joon Sung Park (Co-Founder, CEO) sits at the top of Simile's reporting structure, with 2 direct reports.

Where does Simile hire from?

The most common previous employers of current Simile staff are Stanford University (8 people), Figma (7 people), Google (5 people).

How much traffic does Simile get from search?

Simile attracts about 7 organic search visits a month.

Where is Simile's team located?

Simile staff are concentrated in New York, United States (16), California, United States (13), San Francisco Bay Area (10).

Computed from 55 current and 2 former Simile profiles, as of September 2026. Source: Crustdata.

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