DeepHow

Software DevelopmentDetroit, Michigan, United StatesFounded 201865 employees$23M raised

DeepHow sells AI-powered knowledge capture software for manufacturing and industrial frontline workers, helping standardize procedures across sites. The Detroit-based company has raised $23M in Series A funding and employs 65 people.

Employees
65
Total raised
$23M
Last: Series A
Open roles
6
0% vs last year
Site visitors
6K
per month
Alumni founders

The growth story

DeepHow headcount and funding65 people today
90$14M65202120222023202420252026
Data by CrustdataCrustdata

DeepHow grew from 61 to 65 employees between 2021 and 2026, raising $23M along the way, most recently a Series A in December 2022.

About

DeepHow's software records and structures expert knowledge into multilingual work instructions for industrial workers, aiming to speed up training and preserve institutional know-how. It targets manufacturers, pharma firms, and utilities needing to reduce errors and onboarding time.

The company last raised $23M in late 2022 from investors including Qualcomm Ventures and LG Technology Ventures. Its engineering team makes up nearly 20% of staff, with median tenure at 3 years suggesting stable core teams.

Founders and leadership

Engineering is the largest department with 12 staff. Leadership includes veterans from industrial tech firms like Zebra Technologies and Antuit.ai, reflecting domain expertise in manufacturing operations.

The DeepHow org chart

Siva Lakshmanan (Chief Executive Officer) leads 28 mapped leaders with 6 direct reports. Click +N to expand a team; names link to the person’s public profile.

Departments, and which ones grew

Headcount by functiongrowth vs 12 months ago
EEngineering
18+38%
BBusiness Development
8+33%
SSales
5-17%
CCustomer Success and Support
5-29%
IInformation Technology
4-20%
OOperations
40%
MMarketing
3-40%
HHuman Resources
3-25%
Data by CrustdataCrustdata

Headcount by function: Engineering 18 (+38% YoY), Business Development 8 (+33% YoY), Sales 5 (-17% YoY), Customer Success and Support 5 (-29% YoY), Information Technology 4 (-20% YoY), Operations 4 (0% YoY).

Talent flow

The team draws heavily from industrial tech peers, with multiple hires from Zebra Technologies, Antuit.ai, and IBM. Alumni have founded companies like Bunka.ai and joined firms like Tractian and Instructure.

Where DeepHow people come from, and where they go53 current + 102 former profiles
4 people: antuit.ai → DeepHow3 people: Zebra Technologies → DeepHow2 people: Skillsoft → DeepHow2 people: EdCast by Cornerstone → DeepHow2 people: IBM → DeepHow2 people: Uptake → DeepHow2 people: Purdue University → DeepHow1 people: Stanley X → DeepHow2 people: DeepHow → Didero2 people: DeepHow → Cove2 people: DeepHow → Nunchi1 people: DeepHow → NetEase Games1 people: DeepHow → TRACTIAN1 people: DeepHow → Instructure1 people: DeepHow → iBase-t1 people: DeepHow → NooksDeepHow65 peopleCAME FROMWENT TOantuit.ai4 peopleZebra Technologies3 peopleSkillsoft2 peopleEdCast by Cornersto…2 peopleIBM2 peopleUptake2 peoplePurdue University2 peopleSStanley X1 peopleDidero2 peopleCove2 peopleNunchi2 peopleNetEase Games1 peopleTRACTIAN1 peopleInstructure1 peopleiBase-t1 peopleNooks1 people
Data by CrustdataCrustdata

Most common previous employers of DeepHow staff: antuit.ai (4), Zebra Technologies (3), Skillsoft (2), EdCast by Cornerstone (2), IBM (2), Uptake (2). Former DeepHow employees most often moved to Didero (2), Cove (2), Nunchi (2), NetEase Games (1), TRACTIAN (1), Instructure (1).

Alumni worth knowing

Hiring now

Forward Deployed Manufacturing Consultant Artificial Intelligence ResearcherArtificial Intelligence EngineerAccount Executive – New Logo (Manufacturing)

Web traffic

deephow.com monthly visitors-24% month over month
1,61314,82828,0436,178202420252026
Data by CrustdataCrustdata

Traffic mix: 0% direct, 0% search, 0% social, 0% paid.

What this company is made of

Headcount by skillwhat people list on their profiles
MManagement
22
PProject Management
18
LLeadership
18
MMicrosoft Office
14
TTeam Leadership
13
CCustomer Relationship Management (CRM)
13
MMarketing
13
SStrategy
13
JJavaScript
13
MMicrosoft Excel
12
Data by CrustdataCrustdata

Most common skills at DeepHow: Management (22), Project Management (18), Leadership (18), Microsoft Office (14), Team Leadership (13), Customer Relationship Management (CRM) (13), Marketing (13), Strategy (13).

Where the team actually sits

Headcount by regionHQ: Detroit, Michigan, United States
TTaipei City, Taiwan
6
CCalifornia, United States
4
TTaiwan
3
BBeijing, China
2
UUnited States
2
GGreater Lansing
2
NNew York, United States
2
RRio de Janeiro, Brazil
2
Data by CrustdataCrustdata

DeepHow people are concentrated in Taipei City, Taiwan (6), California, United States (4), Taiwan (3), Beijing, China (2).

Search footprint

Organic clicks
139
per month
Traffic worth
$0K
if bought as ads
Ranking keywords
124

DeepHow attracts about 139 organic search visits a month, traffic worth roughly $0K a month if bought through ads. It gained 28 ranking keywords and lost 22 in the last period.

What employees say

Compensation
3.90 / 5
Career opportunities
4.10 / 5
Senior management
4.00 / 5
Work-life balance
4.10 / 5

Frequently asked

How many employees does DeepHow have?

DeepHow has 65 employees as of September 2026.

How much has DeepHow raised?

DeepHow has raised $23M in total, most recently a Series A round in December 2022.

Who founded DeepHow?

DeepHow was founded in 2018 by Sam Zheng, Patrik Matos, Wei-Liang Kao.

Who is the CEO of DeepHow?

Siva Lakshmanan (Chief Executive Officer) sits at the top of DeepHow's reporting structure, with 6 direct reports.

Where does DeepHow hire from?

The most common previous employers of current DeepHow staff are antuit.ai (4 people), Zebra Technologies (3 people), Skillsoft (2 people).

Where do DeepHow employees go after leaving?

Former DeepHow employees most often move to Didero (2), Cove (2), Nunchi (2).

How much traffic does DeepHow get from search?

DeepHow attracts about 139 organic search visits a month, worth roughly $0K a month in equivalent ad spend.

What skills do people at DeepHow have?

The most common skills among DeepHow staff are Management, Project Management, Leadership, Microsoft Office, Team Leadership.

Where is DeepHow's team located?

DeepHow staff are concentrated in Taipei City, Taiwan (6), California, United States (4), Taiwan (3).

How big is DeepHow's engineering team?

DeepHow has about 18 people in Engineering, up 38% over the past year, as of September 2026.

How big is DeepHow's business development team?

DeepHow has about 8 people in Business Development, up 33% over the past year, as of September 2026.

Computed from 53 current and 102 former DeepHow profiles, as of September 2026. Source: Crustdata.

Build this for any company

Every number on this page came from the Crustdata API. Point the MCP at a company and get the same org chart, alumni list and talent flow in one prompt.

See it Live in ActionRead the API docs