Tropic
Tropic sells software procurement tools that help companies manage SaaS spending and renewals. It manages over $20B in client spend and claims to save customers an average of 21% on costs.
The growth story
Tropic grew from 106 to 294 employees between 2022 and 2026, raising $67M along the way, most recently a Series B in February 2022.
About
Tropic provides a platform for finance and procurement teams to track, analyze and optimize their software purchases. Its tools automate spend tracking and provide recommendations for cost savings, particularly around SaaS subscriptions.
The company has raised $67M, most recently in a 2022 Series B. It serves over 500 clients including Strava and Greenh, and claims to have saved customers 300K+ hours. Tropic operates fully remotely with 294 employees.
Founders and leadership
Sales is the largest function at Tropic, accounting for 22 employees. The company operates with a fully remote workforce based in Oregon.
The Tropic org chart
David Campbell (CEO & Co-Founder) leads 44 mapped leaders with 4 direct reports. Click +N to expand a team; names link to the person’s public profile.
Departments, and which ones grew
Headcount by function: Operations 56 (+6% YoY), Sales 47 (+2% YoY), Business Development 30 (-9% YoY), Engineering 25 (+14% YoY), Information Technology 14 (+8% YoY), Customer Success and Support 10 (+11% YoY).
Talent flow
Tropic hires heavily from other procurement and SaaS companies, with Chargify, Vendr and Wunderkind being top sources. Alumni frequently move to AlphaSense, Casap and Unify.
Most common previous employers of Tropic staff: Chargify (Is now Maxio) (6), Vendr (4), Wunderkind (3), IBM (3), Highspot (3), Crossbeam (3). Former Tropic employees most often moved to AlphaSense (6), Casap (5), Unify (4), Plaid (4), Brex (3), Gong (3).
Alumni worth knowing
The Tropic mafia
Tropic alumni have founded six companies, including The Neurodiversity Alliance (67 staff) and Rebulk (YC S25).
6Jesse Sanchez, was Account Manager until 2023Cole Robertson, was Senior Software Engineer until 2023Joshua Martin, was Account Executive until 2025Rob Shapiro, was VP of Product until 2023Kntrice Yvonne Coleman, MBA, was Senior Account Executive until 2023Alyssa Filter, was Chief Financial Officer until 2024Web traffic
Traffic mix: 66% direct, 15% search, 4% social, 0% paid.
What this company is made of
Most common skills at Tropic: Leadership (48), Microsoft Excel (48), Microsoft Office (43), Customer Service (40), Research Skills (37), Social Media (33), Sales (32), Microsoft PowerPoint (29).
Where the team actually sits
Tropic people are concentrated in New York, United States (12), Washington, United States (5), United States (5), Florida, United States (4).
Search footprint
Tropic attracts about 3,610 organic search visits a month, traffic worth roughly $22K a month if bought through ads. It gained 554 ranking keywords and lost 414 in the last period.
What employees say
- Compensation
- 4.00 / 5
- Career opportunities
- 3.60 / 5
- Senior management
- 3.50 / 5
- Work-life balance
- 3.70 / 5
Frequently asked
Tropic has 294 employees as of September 2026.
Tropic has raised $67M in total, most recently a Series B round in February 2022.
Tropic was founded in 2019 by David Campbell, Justin Etkin.
David Campbell (CEO & Co-Founder) sits at the top of Tropic's reporting structure, with 4 direct reports.
The most common previous employers of current Tropic staff are Chargify (Is now Maxio) (6 people), Vendr (4 people), Wunderkind (3 people).
Former Tropic employees most often move to AlphaSense (6), Casap (5), Unify (4).
At least 6 companies have a founder who previously worked at Tropic, including The Neurodiversity Alliance, Rebulk (YC S25), AI West.
Tropic attracts about 3,610 organic search visits a month, worth roughly $22K a month in equivalent ad spend.
The most common skills among Tropic staff are Leadership, Microsoft Excel, Microsoft Office, Customer Service, Research Skills.
Tropic staff are concentrated in New York, United States (12), Washington, United States (5), United States (5).
Tropic has about 56 people in Operations, up 6% over the past year, as of September 2026.
Tropic has about 47 people in Sales, up 2% over the past year, as of September 2026.
Computed from 85 current and 265 former Tropic profiles, as of September 2026. Source: Crustdata.
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